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Amid suggestions that Apple is investigating the possibility of building its own search engine to compete with Google, a new concept today shows what an all-in-one Apple Services Hub would look like on the web. Through this hub, you will be able to access all of your Apple ID services, as well as Siri Search on the web.
The concept was created by Parker Ortolani and shows how you can visit a new Apple services web page to easily access iCloud services, Apple card details, Apple Music, Apple Store, and more. Perhaps most notable, there would also be new Siri search capabilities.
Point your web browser at Siri․com and use the latest Apple technologies to power your web searches. Search Apple News for news, updates, and financial data. You can search for destinations on Apple Maps. iTunes and the App Store are also there for you to find content or apps. Or search Apple․com for products, news, or support.
As of this point, you can access certain Apple services online through iCloud.com, but things like Apple Music, Apple Store, and Apple TV + are on their own separate web pages. This hub idea would incorporate everything in one central location and add new Siri search features.
Earlier today, a report from Financial times says Apple is now “stepping up” its efforts to build its own search engine as its lucrative deal with Google is threatened. While this still seems to be a long way off in the future, if it does happen, you can learn more in our coverage here.
Currently, Google pays Apple between $ 8 and 12 billion per year to be the default search engine on iOS devices. In 2018, for example, the sum was estimated at just under $ 10 billion, about 20% of the company’s service revenue for the year. However, antitrust regulators are now putting this deal in the limelight and arguing that it may be anti-competitive.
What do you think about the possibility of Apple expanding into the search industry? Would you use an Apple search engine over Google if you had a choice? See Parker’s full concept here and let us know in the comments!
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