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The Beckhams are struggling to save their reputations after the public backlash against Victoria’s attempt to use taxpayers’ money to fire staff from their fashion empire, but it’s off to a terrible start.
According to The Sun, David, 45, and Victoria, 46, took action to repair their crumbling reputation with a major damage control public relations campaign.
The couple has been under fire since the news broke that Vicky intended to use taxpayer money to suspend 30 of his staff at his fashion brand despite his family being worth approximately £ 335 million, previously of being forced to a humiliating change of direction after an extreme public reaction.
Now the couple is working to mend their image by using their social media accounts to highlight charitable causes and spread goodwill online.
(Image: Getty Images)
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A source told The Sun: “David and Victoria’s team has accelerated to try to win over the public again.
“They are using their social media channels to reaffirm all the charities they help and remind their employees how much good work they do.”
In fact, the couple has used social media that includes Instagram highlighted care packages they sent to vulnerable people in the UK to help those affected by the ongoing coronavirus pandemic.
(Image: Dave Benett / Getty Images for Ann)
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However, the source fears that the public will not buy it and says: “They have been advised to continue to remind the public of all the great work they do to try to take away the heat.
“But everything is a little obvious. The public is not stupid, they will probably see it directly.”
The first signs, in fact, are not good, as some members of the public have already decided to criticize the couple for their “positive” messages online.
Last week, David shared a video of himself applauding in support of NHS workers via Instagram, along with the message: “To all health and key workers who continue to work as true heroes, endless applause.” .
But the video and message met with a mixed response, with some referring to their family’s flirting with the use of taxpayers’ money to ease their business troubles when they have a reported wealth of £ 335 million.
An angry fan wrote in the comment section: “Yes, maybe you can take out your wallet. Until then, stop clapping, you’re a hypocrite.
While an even more angry fan raged: “I’ve always been a fan of yours but not anymore, how do you have the nerve to publish this? Government funding is to help small independent businesses go bankrupt during this difficult time, not to help extremely privileged billionaires like you spend a penny of their own fortune. You should be ashamed. “
And Victoria has not been able to escape criticism in her own social media posts.
After sharing an update on her fashion brand, an unimpressed follower commented, “I wonder why Victoria Beckham has reversed the decision to suspend her staff. To save her image after being heavily criticized. “
(Image: davidbeckham / Instagram)
Victoria was branded a “spoiled cousin donna” and her fashion brand a “failed vanity project” by Piers Morgan when her licensing plans leaked last month.
While David has seen his public image damaged in recent years by a series of bad headlines.
In 2017, alleged The leaked emails caused outrage when the former footballer lashed out for not being named a knight on the Queen’s New Year’s Honors list.
(Image: davidbeckham / Instagram)
He allegedly weighed in on the honors committee, which he recommends to recipients, saying, “They’re a bunch of shit I didn’t expect less.” To be honest, it’s a shame, and if I were an American, I would have gotten something like that 10 years ago. “
He faced further public anger when he attacked opera singer Katherine Jenkins because she had been given an honor.
Supposedly infuriated: “Katherine Jenkins OBE for what? Singing in rugby and going to see the troops in addition to taking cocaine. Shit prank.
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