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A half-day round table was held at the Prime Minister’s Office on the theme “Our Media for Elections, Peace and Security”.
Presenting a study at the forum, Addis Ababa University journalism and communication professor Agaredech Jemaneh said that the use of words has an important role to play in creating both negative and positive influences.
Therefore, he urged all political parties involved in the electoral process to conduct their communications with care.
“We have to be careful with the language we use. And we must provide information in a way that can be easily understood, ”he said.
The dean of the School of Arts at Addis Ababa University, Ezra Abate, said for his part that it is important to focus on artistic ideas beyond words.
According to him, artistic works should be educational not only during the electoral period but also afterwards, as these are values that remain in the community after the election.
Politicians must take responsibility for how the negative effects of elections and other political problems can be avoided without harming the people, the dean stressed.
Mihret Debebe said Ethiopians for their part are known for their collective lifestyles, adding that the choices, however, require a personal decision rather than collective thinking.
“Therefore, we must be careful that our collective identity does not affect our personal decisions during the election,” he emphasized.
He also urged the media to report on the elections independently and fairly.
Forum participants noted the important role of each citizen in ensuring a peaceful election. Politicians, in particular, must be aware of the fact that the country is above politics and refrain from inflammatory speeches, according to ENA.
The forum was attended by leaders of the media and government officials.