Google announces initial achievement of including recycled materials in all its products



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Google announced that it has achieved one of its goals of including recycled materials in all its Made by Google products, as part of its hardware sustainability commitments. Google had pledged that all of its products would include recycled materials by 2022. Sharing progress made on sustainability goals, Google said that all new Pixel and Nest products in 2020 are designed with recycled material.

“We achieved that goal early – this year all new Pixel and Nest products are designed with recycled material,” wrote David Bourne, Google’s sustainability systems architect, in a blog.

Bourne said the recently launched Pixel 5 is made from 100% recycled aluminum, the first phone from the tech giant to incorporate recycled aluminum. In the blog posted Oct. 26, Bourne said it reduces the carbon footprint of making the cabinet by 35 percent compared to using virgin aluminum.

Google has also updated its original target and has committed to using recycled or renewable material in at least 50% of all plastic used in all Google hardware products by 2025. It will continue to keep all Made by Google hardware shipments to and from direct customers 100% carbon neutral. Bourne said the new compromise raises the bar far beyond industry standards.

“So by 2025, we are committed to making our product packaging 100% plastic-free and 100% recyclable,” he added.

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Google lifetime net carbon footprint

In September, Google CEO Sundar Pichai said the company has removed its entire carbon legacy by purchasing high-quality carbon offsets, which means that Google’s lifetime net carbon footprint is now zero. Pichai said in a statement that Google aims to run the business with carbon-free energy everywhere, at all times, by 2030.

“We are optimistic that by harnessing new technologies, investing in the right tools and infrastructure, and empowering partners, nonprofits and individuals, this may be the most decisive decade for climate action yet,” he claimed.

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