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“I think it’s probably about 50 percent of Americans who have smartphones, and a lot more people around the world,” Zuckerberg said in an interview, according to Axios. “I think there are over a billion Apple devices. So I do think there are questions that people should be looking into about that control of the App Store and if that is allowing such a strong competitive dynamic.”
Zuckerberg didn’t say what he thought should be done about it, never specifying that he wanted the government to intervene. But he said some of the company’s monopolistic behavior “certainly raises questions,” according to Axios.
Apple has been embroiled in a myriad of controversies of late, and Facebook has also criticized the company for demanding that it remove a message informing customers of Apple’s 30 percent cut in online sales. The Facebook message said that “now more than ever” it is important that users understand where their money is going.
Apple said it prohibited developers from disclosing “irrelevant” information.
The dispute between the two companies came about because Facebook was preparing to implement a tool that would allow companies to present paid events online to help adapt to the loss of funds from the pandemic.
Businesses were also faced with planned changes in iOS 14, PYMNTS reported, which would involve allowing users to opt out of receiving apps that track them on other websites. Facebook, which relies on it for its advertising revenue, was unhappy and said the change could see the company lose about 50 percent of its revenue from Apple devices.
For example, if a user posts to Facebook about vacation plans, the identifier of advertisers (IDFA) will have enough anonymous information to show relevant ads from any destination that can be specified. If users can opt out, Facebook’s position is that it will be at a disadvantage in the advertising market.
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NEW PYMNTS DATA: STUDY HOW WE BUY – SEPTEMBER 2020
the How We Shop Report, a PYMNTS collaboration with PayPal, aims to understand how consumers of all ages and incomes are shifting to shopping and paying online amid the COVID-19 pandemic. Our research is based on a series of studies conducted since March, in which more than 16,000 consumers were surveyed on how their shopping habits and payment preferences are changing as the crisis continues. This report focuses on our latest survey of 2,163 respondents and examines how their increased interest in online commerce and contactless digital methods, such as QR codes, contactless cards, and digital wallets, is poised to shape the post-pandemic economy.
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