ESPN New York’s “The Michael K Shaw” will now go head to head in its emerging afternoon sports radio rating battle with WFAN’s “Cartons and Roberts”.
.7 .7..7 On FM, the low-rated “Max Kellerman Show” is out at 2-3-0. ESPN The tormented schedule that New York has is a little more in this arrangement.
Starting Monday, that show, which previously ran from 3-7 p.m., will run at 2-6: 30 p.m., while ESPN. Chris Carlin will start at 98.7 FM half an hour earlier when he has no precedent.
In the first two months of the Winter Ratings book, “Carton and Roberts” took the lead in the 25-54 male demographic when both shows included streams. Both parties dispute how to view Nielsen Audio Dio’s ratings. ESPN NY is winning the way it looks.
While ratings were a factor, the move’s inspiration was the Yankees ’schedule, which starts at 6:30 p.m. at the start of the season. Yeah Al that sounds pretty crap to me, Looks like Yankees will be forced to leave the program at 5:45 in the evening.
Cayenne’s show is hampered by Kellerman’s horrific numbers in his fight with the WFN. The lead-in will now give less excuses as Bart Scott and Alan Hahn host local / national hybrid shows from noon to 2 p.m. Kellerman will still be in New York at 1050 on a vague signal.
.
