Harper’s Bazaar
Another celebrity has joined the quarantined hair transformation club. Emily Ratajkowski just went to Instagram to show off a dramatic new blonde hair color. Known for her signature brown waves, her new honey blonde color was made in association with luxury hair care brand Kérastase (she is a spokesperson).
See its beautiful new color:
“We planned it for so many months and now we finally did it!” Rosa Carrico, Global President of Kérastase, wrote on Instagram about hair transformation. Fans are torn by Emrata’s comments about the dramatic change in hair color, though it’s clear that the model loves her new look.
The model and actress are no strangers to the new playful hairstyles, though they are generally temporary and thanks to wigs and extensions. She has worn a fake pixie cut, bangs, and a lob haircut, as well as blonde wigs from time to time. But this time, the blonde hair change is real and it’s here to stay.
Related Video: Emily Ratajkowski’s Nightly Skincare Routine
Hair that has been dramatically lightened from brown to blonde generally suffers damage, but Ratajkowski’s hair looks voluminous, smooth and shiny on Instagram. The brand is crediting the Blond Absolu product line, infused with hyaluronic acid and antioxidants, for keeping your hair healthy during blonde transformation. “She can get fiber healing and anti-brass actions with Bain Ultra-Violet. Then she treats her hair with Cicaflash to restore sensitized hair and prevent breakage. And last but not least, it fortifies and protects the hair fiber. with Cicaplasme “, the brand shared on Instagram.
Ratajkowski started working with Kérastase in January 2018. “I am excited and proud to be chosen as a Kérastase Ambassador. Hair is essential to express myself. I love that feeling of clean, textured, natural hair that instantly makes me feel more confident, “she said at the time.” I consider my hair to be a reflection of my inner strength. It is not an ornament, but a way of expressing myself. I think that is true for all women. There is such a powerful femininity to the hair. It allows women to define who they want to be. So they deserve the best care. “
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