Mercedes-Benz and Virgil Abloh have teamed up to create a unique artistic model from the previous G-Class, a car that celebrated its fortieth birthday last year.
Titled ‘Geländewagen Project’, the collaboration brings Abloh to work closely with Mercedes-Benz Design Director Gorden Wagener in support of the creative industries during today’s global climate.
Following its release later this year, a unique, home-scale replica of the unique artwork will be auctioned off, with proceeds donated to an as yet unidentified charity that supports the arts. The winner of the model auction will also receive exclusive access to the co-creators, and a personal introduction to the inspirations behind the artwork and the aspirations for it. ”
“Mercedes-Benz is a brand that represents luxury and exceptional performance,” said Abloh. “Truly a perfect chassis to embed modern artists’ ideas of what the future may be stylistically, within the car’s conceptual design.”
The artwork will be digitally released to a global audience on September 8. Find out more through the Mercedes-Benz website.
In other news, the BMW X7 2021 received a dark makeover.
