Local media reports said a Chinese influential man was killed after her ex-husband threw her into a petrol station and set her on fire.
Lamu was popular on the Chinese version of the ticket ok, where he had hundreds of thousands of followers.
Lemu suffered burns in 90% of her body and died two weeks after the attack.
The case hints at a conversation on social media about violence against women in China.
Lamu, a 30-year-old from China’s Sichuan province, was known for his happy posts on rural life and was praised for not using make-up in his millions of likes in his video.
According to state media of the Beijing Youth Daily, Lamu’s screen went black immediately after the Lamu stream began on September 14th.
Her ex-husband, identified only by her surname Tang, entered her house armed with a knife and petrol.
A statement from the Jinchuan County Public Security Bureau said that after the September 14 attack, she was taken to a local hospital and later transferred to Sichuan Provincial People’s Hospital for further treatment.
Her family asked her followers for financial help and raised a 24 million yuan (11 114,280) in 24 hours, according to The Paper.
Lamu died on 30 September.
What is the reason for this?
According to the Beijing Youth Daily, there are reports of domestic violence in Tang.
Lemuna’s sister-in-law, identified as Mr Luo, said he had “mentioned to his wife that his sister had been repeatedly beaten by the leg”.
Lamu reportedly divorced Tang earlier this year in May – the couple has two children and each has custody of one child.
Shortly afterwards, Tang threatened to kill a child if Lamu did not marry her again.
She did, but ended up running away from him. Unable to locate her, he reportedly interrogated her relatives – Lamu’s sister, who refused to reveal her whereabouts, was also beaten by Tang.
Family members said the incident was reported to police, who said no action was taken.
She eventually divorced again and took possession of both children.
Tang was detained on Sept. 14 on suspicion of “intentional homicide,” police said. A team is continuing the investigation, the statement said.
Has there been a reaction?
The matter has been discussed on China’s social media site Weibo. More than 70 million people have used the hashtag to refer to his death.
One user said he hopes “women are given more protection”.
Another attacked police officers, saying: “Where were you when the report was made? Why didn’t you pay attention?”
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This is not the first time a victim of domestic violence has run into trouble in China’s legal system.
Earlier this year, a Chinese woman was beaten so brutally by her husband that he jumped out of a window to escape.
She later tried to get a divorce, providing CCTV footage of the incident as evidence. The court refused to grant the divorce.
She later uploaded the video on social media where thousands of people rushed to her defense – the court later divorced her.
Earlier this year, China introduced a new 30-day “cool-f” period before divorcing couples to give both parties time to reconsider their decision. But this has raised some concerns that victims of domestic abuse may be forced to reconsider during that period.
The law, which will come into force in 2021, does not apply to families with a history of domestic violence, although rights groups say many cases have not been reported to the police.