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Taking industrial poverty alleviation as a starting point,Empower e-commerce to alleviate poverty and deepen labor cooperation——
Xiamen’s “torch” lights up Guanghe Xiaokang Street
Southeast Net News on October 19 (Fujian Daily Liao Liping reporter Yang Shanshan correspondent Guo Wei Li Youjun)One is a gathering place for high-tech industries in the Southeast Coast Special Economic Zone, and the other is a key county for poverty alleviation in the “Three Districts and Three States” identified by the Office of Relief. of Poverty of the Council of State. It is separated by more than 2,500 kilometers. Xiamen Torch High-Tech Zone and Guanghe County, Linxia Prefecture, Gansu Province Ministry of Poverty Alleviation and Collaboration.
In the past six years of conducting targeted relief work, with industrial poverty alleviation as the starting point, e-commerce poverty alleviation and deepening labor cooperation, Xiamen’s “torch” has lit the well-off road in Guanghe county. So far, the Xiamen torch high-tech zone has accumulated a total of 215 million yuan of counterpart assistance funds, a total of 8 enterprises have been introduced into the East-West industrial cooperation, have been built a total of 30 poverty alleviation workshops and 930 poor households have been employed.
Bringing out the poor: strengthening distinctive industries
Guanghe County is located in the southwest of the central province of Gansu, it is the “eastern gate” of the Linxia Hui Autonomous Prefecture. In the past, due to lack of resources, frequent natural disasters and relatively backward development. When the file was established in 2014, the incidence of poverty in Guanghe County was 27.03%.
To get rid of the “poor roots”, Xiamen Torch High-Tech Zone and Guanghe County will work together to focus on the leather industry, a local characteristic advantageous industry.
Guanghe County has always been a strong county in the leather and wool processing trade in northwest China, and has abundant labor resources. Last October, Jiming Footwear answered the call from Xiamen Torch High-tech Zone and landed in Guanghe County. For more than a year, the company has not only absorbed more than 150 local workers, but has also produced sports shoes, sandals and other products that are exported to countries in the Middle East and Africa, becoming a representative project of relief of industrial poverty.
Xiamen Torch High-tech Zone and Guanghe County departments cooperate closely to attract business and expand and strengthen characteristic industries. So far, Guanghe County will establish five East-West industrial cooperation projects such as Bufeng Footwear in 2020, with a total registered capital of 62.8 million yuan, which is expected to take 350 people out of poverty-stricken households that They have established archives to get rid of poverty and increase income.
In the second half of last year, the Torch Hi-Tech Zone cooperated with the Sanjiaji Economic Development Zone in Guanghe County to revitalize the 60,000 square meters of shops in the fur trade center and build the industrial park. east-west cooperation of Xiamen Torch-Linxia Guanghe. Drawing on the advantages of traditional industries such as leather, wool spinning and trade, the park focuses on introducing Fujian footwear, luggage, leather goods and other enterprises into the leather industry chain, and guides companies to provide nearby facilities.
Cheng Yongjie, a team from Xiamen Torch Hi-Tech Zone located in Guanghe County, said that during the poverty alleviation period, they also brought the advanced investment experience and service concept of the High-tech zone of the torch to Guanghe to accompany the projects presented.
Guqianbao: cultivating the e-commerce brand
The Guanghe County Poverty Alleviation East-West Cooperation Special Food Processing Workshop, which was built with the help of Xiamen Torch High-tech Zone, offers a dazzling array of products in the five dining experience areas features including beef and lamb, fried foods, peach fries, eight-treasure tea, and sweet mash. Here, established businesses can enjoy three years of free rental and other supportive policies, and products can also be sold nationwide through a combination of offline experience and online marketing.
“During the workshop, the use of online social platforms such as Douyin, Kuaishou and Toutiao opened a breakthrough in the development of e-commerce,” said Ma Chunqing, head of the Guanghe County E-Commerce Service Center.
At the end of 2018, the Linxia Xiamen Zhongda E-Commerce Park, an e-commerce poverty alleviation project jointly developed by Torch High-tech Zone and Xiamen Zhongda Group in Linxia Prefecture, was officially opened. As of June this year, Zhongda has trained more than 800 e-commerce talents for Linxia prefecture, of which 440 came from poor households with registered cards. 247 stores were opened on the e-commerce platform, with cumulative sales exceeding 127 million yuan.
“Only by increasing the added value of agricultural products can we better promote and drive the continued increase in farmers’ incomes.” According to the relevant person in charge of the Zhongda e-commerce team, in June 2019, the Zhongda team created the regional public brand of “Western Farming Time”, further enhancing the competitiveness of the agricultural products market in Linxia prefecture.
“Using the resource advantages of the high-tech zone, we have also opened a market for Guanghe’s e-commerce products,” said Xie Weijun, deputy general manager of Guanghe County Torch United Venture Capital Co., Ltd. After the inquiry preliminary, Xiamen Aiyi Food and other companies handed them over. Here comes the olive branch, hoping to order products from the local e-commerce industrial park.
Strong skills: deepen labor cooperation
“Working in front of my house, I can earn money to support my family, but also learn crafts, and people are becoming more confident.” For Ma Meilan, 27, the arrival of the “Swallow House Poverty Relief Factory” made her life unexpected. The change.
In October last year the “Swallow House Poverty Alleviation Factory” was opened, one of the poverty alleviation projects carried out by Xiamen Torch High Tech Zone and Guanghe County. Ma Meilan became the first group of employees. A month later, she was promoted from collector to internal inspector and became shop manager. The salary was also increased from the initial 2,000 yuan to 4,000 yuan.
Over the years, the torch high-tech zone has supported the Guanghe County poverty alleviation workshops in expansion and strengthening by introducing oriental enterprises, on-site support, team support and labor awards.
“By introducing poverty alleviation workshops in the local area, we actively promote the transfer of labor and help poor households willing to ‘get out,'” said the person in charge of the Torch High Tech Zone. from Xiamen.
In April this year, Sha Zhilong, a 24-year-old Hui national, came to Xiamen by job transfer and became an industrial worker at Hongxin Electronics. “The factory has hired special advisers to teach hand skills. With rank promotion, wages can also increase. With one skill, you will not worry about life in the future,” Sha Zhilong said.
After the outbreak of the epidemic, the Torch high-tech zone continued to rely on the advantages of centralized management and centralized protection of large companies. On the basis of Yujing Optoelectronics and TPV Technology, Tianma Microelectronics, Hongxin Electronics and other companies such as labor transfer and reception companies were added, helping the epidemic. During the period, large-scale industrial enterprises in the park will resume production and work, which will also ensure that registered and registered households in Linxia prefecture can achieve employment and poverty alleviation. So far, more than 1,300 Linxia employees have been transferred to Xiamen for work (including Linxia County and Jishishan County transferred to Tianma Microelectronics), of which 913 poor households have been registered and registered, and more than 450 people They have worked.