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Original title: Entering the International Transportation Expo︱ The Grand Canal City Smart Cultural Tourism Consumer Alliance was established
September 6, second Grand CanalcultureThe results publication conference of the Tourism Expo (hereinafter “Sports Expo”) was held in Wuxi. This year’s International Sports Expo will take place from September 3-7. The main headquarters is in Wuxi City and the branch headquarters in Huai’an City. Two “double exhibits” have been innovatively inaugurated, namely, the main branch headquarters “double exhibition” and offline. The online “double exhibition” explored a new model of cultural tourism exhibitions in the post-era era. the epidemic, and designed and held 7 main sections and 15 key events.
On the same day, the Wuxi main venue of the current International Sports Expo closed, and the Huai’an branch will also end on the 7th. The reporter was informed that the indoor exhibition area of the main venue of the International Sports Expo of Wuxi is nearly 40,000 square meters, and a total of the Canal City Cultural Tourism and Canal Culture ExhibitionCreativityThe Exhibition, the Canal Food Culture Exhibition and three other exhibition halls, established an outdoor Grand Canal City Intangible Heritage Exhibition in the Huai’an branch, which attracted 400 people from 37 cities in 10 provinces (regions, cities) and 28 countries (regions) abroad. Many companiesInstitutionsParticipated in the expo with nearly 3,000 people and introduced online live streaming with products for the first time, actively explored the transfer of communication activities from offline to online, and held two industry forums to accelerate recovery and recovery. healthy development of the cultural travel industry. Take the pulse.
Grand Canal City Cultural Tourism at the Second International Transportation ExpoconsumptionAt the forum, the Grand Canal City Smart Cultural Tourism Consumption Alliance was formally established, marking the cultural tourism of cities along the Grand Canal.industryDeep markinginteractive, Resonance and collaboration. In order to further protect the history and culture of the Grand Canal, discover the meaning and value of cultural tourism on the Grand Canal, and promote the integration of old and new on the Grand Canal, the recently established Consumer Alliance of the Urban Cultural Tourism of the Grand Canal presents in its statement: Focus on the cultural heritage of the millennium and highlight The style of the canal era. The alliance members will be highlyresponsibilitySense of mission and sense of mission, establish a scientific concept and development perspective, and follow the requirements of “good protection, good inheritance and good use”, with high standards and highqualityPromote the construction of the Cultural Belt of the Grand Canal and the Nation of the Grand CanalFamily cultureThe construction of the park, delivered the answer of the times for the heritage of Chinese culture, leaving the mark of the times on the Millennium Canal. Create IP channel and unleash the potential for cultural and tourist integration. As heirs, protectors and creators of the canal culture, alliance members will make good use of the Grand Canal’s super intellectual property and constantly demonstrate the qualities of the alliance.Brandvalue,societyValue and economic value. Take advantage of the historical opportunity and integrate into the mainstrategy. The members of the alliance will keep up to date with the rhythm of the times and will be integrated into the development proposal of the times together with the Grand Canal.National strategyThe great pattern, symbiosis, co-construction and sharing tell the “Canal Stories” well and write the flourishing chapter of the new age canal.
At the same time, during the exhibition, the Canal City Cultural Tourism Boutique Exhibition held 163 cultural shows, 59 promotion of cultural tourism and on-site tourism.productThe line sold more than 300,000 yuan. Cultural and Creative Canal Exhibition, which includes about 200 exhibitorsbusinessIt brought more than 3,000 pieces of cultural and creative tourism products, intangible cultural and creative products, cultural and cultural creative products in cities along the Grand Canal, and launched creative design results and creative designs.Case. From 11 a.m. on the 6th, cultural and creativeProductSales exceeded 1.7 million yuan and intangible creative and cultural cooperation intention orders were 550,000 yuan. The Canal Food Culture Exhibition attracted 173 companies from 7 provinces (cities) along the Canal and 13 districts and cities of Jiangsu to participate in the exhibition. 63 culinary masters and non-genetic heirs were specially invited to hold 72 on-site exhibition activities, which were held during the exhibition. Sales of more than 2 million yuan.
At the Huai’an branch, the canal intangible cultural heritage exhibition with the theme “Preserving the colorful intangible cultural heritage, creating a fashionable life” brought together more than 110 intangible cultural heritage projects from 8 provinces (cities) to along the canal and a selection of folk songs, country songs, folk songs, traditional music intangible cultural heritage projects such as Yangko and horns that reflect the canal customs and traditions along the canal.ArtThese types of intangible cultural heritage works brought visual, auditory and taste experiences to visitors during the exhibition. As of 12:00 on September 6, each booth at the branch headquarters has received about 70,000 visitors, and the entire venue has preliminary sales.StatisticsMore than 1.47 million yuan.
This year’s International Sports Expo also attracted nearly a hundred envoys to China from 38 institutions in 28 countries and regions, including Germany, the United Kingdom, Namibia, Portugal, Malaysia, and overseas cultural tourism in China.officeRepresentatives and business representatives participated in activities related to the “Jiangsu Canal Water Rhyme Tour”, allowing foreign friends to taste the poetic and artistic flavor of Jiangnan Water Village.
(Source: Zhejiang Newsclientfinal)
(Responsible editor: DF075)
I solemnly declare: The purpose of this information is to spread more information, and it has nothing to do with this booth.
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