[ad_1]
Editor’s note:The 2021 Spring Festival is particularly unusual due to the “Chinese New Year on the spot” epidemic prevention call. Since the introduction of the policy, the industrial sector has been at the forefront of the market for many consecutive days. “Celebrating the New Year on the spot”, in addition to the need for epidemic prevention, reflects the convergence of consumption patterns and consumption concepts of different age groups. Companies that can meet this demand and adapt to this change will inevitably gain more market opportunities. Financial World Network plans a series of “New Year’s Consumer Trends Outlook”, focusing on emerging corporate trends.
“Instead of going home and quarantining yourself for 14 days, it’s better to stay and earn an extra four to five thousand dollars.”
In addition to the unavoidable requirement of epidemic prevention, what the “Chinese New Year on the spot” can attract people to stay is that this Spring Festival can bring real money and opportunities for money. For many ordinary migrant workers who stayed there over the New Year, joining the “express delivery” team to flexibly take orders has become the option to “win three or five more fights” this Spring Festival.
Due to the increase in the number of people staying in first- and second-tier cities during this year’s Spring Festival, the necessities of local life have also ushered in a small wave. The immediate logistics industry faces business growth during the Spring Festival, and major operating platforms have become reservoirs for absorbing flexible staffing during the Spring Festival.
Take the flash delivery of the city express delivery platform as an example. In order to encourage abandoned places to celebrate the New Year, Shansong launched the “Lag Aid Action During the Spring Festival”, which provided more than 10 million yuan in subsidies to encourage memory attendees flash to stay. You can also help other people left behind increase their income by temporarily joining the flash goers.
It is understood that the threshold to join the flash delivery is not high, the way of receiving orders is flexible and free, and there are no transportation requirements, which favors the attraction of people who are on the spot during the Spring Festival, especially for those who do not have stable income or want to increase their income To ensure that they are comfortable during the New Year and reduce the flow of people during the Spring Festival.
Currently, the number of escorts nationwide has exceeded one million, of which more than 60% are migrant workers, and a significant portion of them rely on part-time job escorts in their spare time to increase their income.
Due to the requirement to “reduce meetings” for epidemic prevention and control, each dispatcher can reduce the risk of contact between at least two people each time they ship a single order. Therefore, while helping the country fight the epidemic through the “Staying Action Spring Festival,” it can also be flexible. Short-term employment methods ease cost pressures from other companies.
Flash delivery has now established a special task force to ensure livelihood security and the distribution of New Year’s goods and allowances during the Spring Festival for those left behind. It is conservatively estimated that more than 300,000 people will stay for the Spring Festival.
Flash Delivery is one of the first national platforms to participate in the instant messaging business in the same city. It was launched in 2014 and has been profitable in 2016. It has completed the D1 round of financing and its business covers 222 cities across the country.
Source: Financial World NetworkReturn to Sohu to see more
Editor:
Disclaimer: The opinions in this article only represent the author himself. Sohu is an information publishing platform. Sohu only provides information storage services.
[ad_2]