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Original title: Sichuan, “Consumer Poverty Alleviation Month” generates sales of 3 billion yuan
consumptionPoverty alleviation is winning the battle against poverty and solvingAgricultural productsAn important starting point for the problem of slow sales. From September 1 to 30, Sichuan held Consumer Poverty Relief Month with the theme “Consumer Poverty Alleviation, You Are the Best”, organized and mobilized various resources to buy and help sales to alleviation of poverty.product。
The current event has ended successfully, what is the effect? On October 19, the competent person in charge of the Office of Poverty Alleviation and Development of Sichuan Province stated that through the consumption poverty alleviation month series of activities, the poverty alleviation action Consumer poverty has taken hold deep in people’s hearts, and the province has sparked a surge in consumer poverty alleviation actions. Sichuan poverty relief in SeptemberSale of productsThe amount is more than 3 billion yuan. This year, our province has completed sales of poverty alleviation products exceeding 10.6 billion yuan.
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Sales of poverty alleviation products in the province reached 3 billion yuan
This year’s “Consumer Poverty Alleviation Month” in Sichuan has intensively launched various consumer poverty alleviation activities. The opening ceremony was held on September 4, during the same period as the “Sichuan Consumer Poverty Alleviation Museum” was opened, the “Zheng Caiyun Sichuan Poverty Alleviation Museum” was officially opened, and the poverty alleviation code community platform launched; September 14-18 Held the “Sichuan Poverty Alleviation Product Sales Week to Help Golden Autumn Shopping” and the Sichuan “Poverty Alleviation 832” Product Procurement Matching Event, which was selected by 317 companies throughout the province.company1581 kinds of poverty alleviation products were exhibited.
Sichuan cities (prefectures) also actively responded to the activities of the Consumer Poverty Relief Month. For example, Guangyuan held the “Empress Taste” Poverty Alleviation Products Exhibition, Sichuan’s first moon cake ( Guangyuan)cultureFestival, Retail “Golden Rats in Golden Autumn”PromotionEtc .; Guang’an city has a harvest festivalTescoThe second Festival of electronic commerce, Bashu Meeting · International Fair of Integrated Purchasing; Suining Pengxi organized the 2020 Chinese Farmers Harvest Festival and Consumer Poverty Relief Live Delivery Activities, Ziyang conducted the “Buy Instead of Help” consumer poverty alleviation activities, etc. According to preliminaryStatistics, 21 cities (prefectures) of Sichuan organized more than 60 consumer poverty alleviation activities.
“Basically we have achieved the predetermined goal of the month of poverty alleviation by consumption,” said the head of the Provincial Office of Poverty Alleviation and Development.
· Poverty alleviation has a “good policy”
The “three-in-one platform” plays an important role
The alleviation of poverty by consumption is to open the production of products for the alleviation of poverty,CirculationThe “new engine” in all aspects of production, consumption, etc. issocietyNew forms of power participation in poverty alleviation. It is understood that this consumption poverty alleviation activity is primarily based on the “unique three-specific platform.” “Three specialties” refers to counters, special pavilions and special areas, and a platform means doing a good job of “three specialties” and access to the Sichuan Pavilion platform of the China Social Poverty Alleviation Network and the sales channels of products for poverty alleviation. These are all innovative “good strategies” emerging in Sichuan’s consumer poverty alleviation.
Sichuan Consumer Poverty Alleviation Center
On September 4 this year, the “Sichuan Consumer Poverty Alleviation Museum” was inaugurated, a provincial-level consumer poverty alleviation center that brings together poverty alleviation products across the province.PositioningIt is an emblematic center for trade and exhibition of products for the alleviation of poverty in the central and western regions. The first batch of products was installed in more than 1,000 kinds, more than 70 enterprises were installed, among which was awarded the “Sichuan Poverty Alleviation” award.trademarkAuthorizationMore than 700 kinds of products.
The offline trade and exhibition area of the Sichuan Consumer Poverty Relief Hall is 20,000 square meters, including 2000 square meters of poverty alleviation achievement exhibition and information outreach center, and 18,000 square meters volume of consumer poverty alleviationAgricultural productsTrade area. Poverty alleviation results exhibition venue is divided into Chengdu PlainEconomic zone, South Sichuan Economic Zone, Northeast Sichuan Economic Zone, Panxi Economic Zone, and Northwest Sichuan Economic Demonstration Zone, respectively showing poverty alleviation products in related areas.More volume of relief from consumer povertyAgricultural productsIn the commercial area, there is a special area for the sale of bulk products for poverty alleviation, such as “tri-state” vegetables, mushrooms, provincial dishes, beef and lamb.
Zheng Caiyun “Sichuan Poverty Alleviation Museum”
Zheng Caiyun’s “Sichuan Poverty Alleviation Museum” aims to promote poverty alleviationproduct lineIn the sales system, explorefinancialmoneyConsolidate and improve cooperation for poverty alleviation through consumption.Counterpart assistanceAnd the results of fixed point assistance.
In the Consumer Poverty Alleviation Month activity, Zheng Caiyun’s “Sichuan Poverty Alleviation Museum” completed nearly 20 purchase orders, and the sales amount was close to one million.
Starting on October 10, high-quality products were installed and placed on the shelves.providerThere are 31 stores with 312 poverty alleviation products on the shelves, covering tea, wine, cured products, honey, milk, rice, oils (pepper oil, rapeseed oil, walnut oil), sauces, drinks, mushrooms , fresh food, etc. 25 categories. Currently, there are more than 800 providers waiting to be resolved, with thousands of providers expected in November. The platform will fully cover 88 poor counties in Sichuan province, and about 3,000 “Sichuan Poverty Alleviation” charities.BrandCollective brand products.
Poverty alleviation productshighway
All poverty alleviation products in 88 impoverished counties in 12 cities and prefectures are available athighwayGo to the ground, take root, flourish and bear the fruits of poverty alleviation.
From 2018 to the end of August 2020, there are 39 operations in the provincehighway76 top pairsServiceThere are special areas or counters for the sale of poverty alleviation products in area 145, and there are 4 display areas and a couple of reserved display areas. According to incomplete statistics, the storage area of poverty alleviation products exceeds 1,500 square meters, the turnover exceeds 20 million yuan, and nearly 1,600 kinds of poverty alleviation products are involved in nearly 80 poor counties. .
(Source: West China Metropolis Daily)
(Responsible editor: DF524)
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