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Optimistic about development prospects and firm confidence in cooperation
The opening ceremony of the 3rd China International Import Expo and Hongqiao International Economic Forum will be held in Shanghai on November 4. By participating in the CIIE, many companies around the world have gained more market opportunities, investment opportunities and growth opportunities. Companies in various countries have gained a lot and are generally optimistic about China’s development prospects. They are more confident in strengthening cooperation with China and hope to share more opportunities and develop together.
“It shows China’s determination to persist in opening up to the outside world”
The China International Import Expo is so far the world’s first national exhibition on the theme of imports, and it is a major innovation in the history of international trade development. As an open cooperation platform for countries to showcase their development achievements and conduct international trade, the CIIE has created unprecedented opportunities for companies from all countries to cooperate.
In 2018, Dole participated in the first CIIE with 27-item fresh fruits and vegetables in 12 countries. At the CIIE, more than 100 clients came to negotiate; At the second CIIE, Dole signed agreements with partners such as Hema Xiansheng and Carrefour on-site. Wang Na, brand director of Dole China, said that in June this year, Dole, as a prominent exhibitor of the first two CIIE, was invited to participate in the National Exhibition Fair with the theme “Product exhibition, visit to the national exposure and appreciation of the Lantern Festival “. exercise. Dole will bring more new products to participate in the third CIIE. “Under the multiple attraction of the Chinese market potential, the openness and charm of the business environment, more and more brands are seizing new opportunities in the Chinese market. For Dole, it is not only in the few days of its development, but every days of the year. There are opportunities that the CIIE brings. “
By participating in the CIIE, Varian Medical Systems has established a production base in Beijing and has now become the production and R&D base of the company with the world’s most comprehensive product line. The company’s global CEO Wei Sitao said that President Xi Jinping said in his keynote address at the opening ceremony of the second CIIE that the Chinese market is so big that everyone can come and take a look. “I visit China every year to witness the tremendous changes that have taken place here. China’s holding of the CIIE as scheduled shows that China has achieved remarkable results in coordinating epidemic prevention and control and development. economic and social, and demonstrates China’s determination to continue to open up. “
After participating in the second CIIE, the American sports and leisure brand Skechers has deepened its understanding of the potential of the Chinese market and accelerated its investment in China. This year, the Skechers Asia Pacific R&D Center was officially completed in Dongguan. Skechers has also directly selected American products previously, and has now established a dedicated organization and team to develop products for Chinese consumers, designing shoes and clothing that are more suitable for Chinese consumers. At this year’s CIIE booth, Skechers will first launch a “rechargeable” down jacket.
At the first CIIE, Schneider Electric and Baowu Group signed a contract to cooperate on projects such as unmanned driving in the hot rolling mill; In the second CIIE, the two sides cooperated with Baozhiyun data center, intelligent power supply and distribution. And other areas to expand. Yin Zheng, executive vice president of Schneider Electric Global and president of the China region, said that by participating in the CIIE, the company has signed strategic cooperation agreements with many Chinese partners. “China is driven by innovation, and we are very optimistic about the enormous power it contains.”
“CIIE Provides New Opportunities for Business Development of Foreign Companies in China”
China’s door to opening will not close, it will only open wider. The CIIE is a door that China opens to the world and also provides an excellent channel for companies to showcase their brands.
“We have just received approval from the relevant Chinese authorities for a flagship display of our ‘first China show’ at the first CIIE, the high-field magnetic resonance linear accelerator. We look forward to the prospects for the China market.” And Global CEO Gustav Salford said that in the previous two CIIEs, Elekta received dozens of intentional procurement contracts and many medical devices have been put to use in hospitals in China. . Participation in the CIIE has brought many benefits to companies, filling them with confidence to continue participating in the third CIIE.
Xiang Weiming, President and CEO of GE China, said GE has participated in the expo for three consecutive years and has continually upgraded the scale of its booth. “We deeply feel that as a first-class international platform for economic and trade cooperation, CIIE offers new opportunities for foreign companies to develop their business in China.” This year, General Electric installed a main booth and an anti-epidemic theme with the theme of fighting the new corona pneumonia epidemic. Special area stand.
With the help of the “Jinbo effect”, the efficiency of Danone’s new product launch has been greatly improved and sales channels have been further opened. Since the second CIIE, Danone has introduced almost 40 items from Germany, France and other countries to the Chinese market. Distributors, partners and consumers are looking for the “same Jinbo model”. Xie Weibo, Senior Vice President of Danone, said that the CIIE has created more opportunities for mutual benefit and beneficial results for companies, has provided an important platform for cooperation and exchanges for global technological innovation and technological development, and has helped companies to traverse and make good use of multiple markets. These resources will form a solid and stable international circulation mechanism.
Italian automotive design company Ikona Industrial Design Group Co., Ltd. participated in the CIIE for the first time this year and will showcase two “Flying Shark” and Neo concept cars, a driverless car chassis and a disinfection robot. “The Chinese market is very active and the acceptance of new things is higher than in other markets. We are confident in bringing the best technology to the Chinese market and we believe that we will develop better in the Chinese market.” Columbus, CEO of the Say company.
“Holding the CIIE as scheduled will strongly encourage and promote the recovery of the global economy.”
The CIIE is not a solo singer from China, but a choir from various countries. The CIIE has promoted economic and commercial exchanges and cooperation between countries around the world, and has provided opportunities for companies around the world to expand their “circle of friends.”
“The CIIE is an excellent opportunity for African companies to expand their exports and expand the Chinese market,” said Afaf Rice, commercial director of IntelCare, a Moroccan cosmetics company. “At the CIIE, distributors, industry experts and users met Communication, this atmosphere is very conducive to the expansion of new customers. In addition, competing with other peers on the same stage helps to study and judge market trends, optimize and adjust the product line. ” Building on the previous two exhibits, Rice and her colleagues expanded this year. The stand area will bring the latest products developed.
During the last CIIE, Omron completed hundreds of sales negotiations, many of which turned into intent to sign. Xu Jian, general manager of Omron China, said that the Chinese market is open and continues to show strong resilience and vitality, and continues to bring surprises and hope to companies. The company’s participation in this exhibition will focus on the social needs of the post-epidemic era and will show the latest technological products.
The relevant person in charge of Hitachi said that participating in the CIIE not only allowed Hitachi to obtain business opportunities such as negotiation and signing, but also greatly improved the brand equity of the company. The number of negotiations in the second CIIE amounted to about 100 times. , Signed more than 30 memoranda of strategic cooperation agreements. For the third time this year, Hitachi hopes to do better.
Ke Ruijie, president and CEO of Microsoft Greater China, said that Microsoft will participate in CIIE for the third time. The theme of this year’s exhibition is “Technological empowerment”. He said that China’s accelerated construction of a new development pattern will further stimulate the innovation potential of China’s economy, and also bring a continuous optimization of the business environment and investment environment, which will make foreign companies more confident. to put down roots in China. “Under an increasingly open market, China will attract more foreign companies to invest and cooperate in China. In the context of the global fight against the epidemic, this will undoubtedly provide a powerful boost to the global economic recovery.”
Thales North Asia Vice President and China CEO Bei Jiehong said the CIIE is an excellent opportunity for exhibitors to showcase innovation and technology, strengthen relationships with their strategic peers and customers, and promote common development. “In 2019, we also demonstrated leading products and technologies in the fields of aviation, rail transit, digital identity and security at the CIIE, and signed cooperation agreements with many Chinese partners. We expect to sign multiple contracts this year.”
Bei Jiehong stated that President Xi Jinping emphasized in his opening speech at the opening ceremony of the second CIIE that China will continue to promote a higher level of openness. “We are very pleased with the announcement from China and also look forward to President Xi Jinping’s opening speech via video at the opening ceremony of the third CIIE.” He stressed that the epidemic has had an impact on the world economy. “China is promoting cross-border trade. Cooperating with international countries to provide Chinese solutions and conducting CIIE as scheduled will strongly encourage and promote global economic recovery.”
(Our reporter Huang Fahong, Zhao Cheng, Wang Hui, Han Xiaoming, Yang Xun, Li Xinyi, Wang Di, Ji Peijuan, Wang Yuan, Liu Rong, Liu Lingling)
