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Original title: key enterprises “absorbed money” of 234 million yuan on the first day of the holiday, “double festivals” ignited the consumer market
Source: Tianjin Government Affairs Network
Yesterday was the first day of the 8 holiday. The National Day was celebrated in the Mid-Autumn Festival and the holiday atmosphere was even stronger. Monitoring by the Municipal Bureau of Commerce showed that on the first day of the holiday, the 246 commercial enterprises supervised by the city achieved sales of 234 million yuan, an increase of 3.2% over the same period last year.
Shopping malls play traditional culture cards
Yesterday, Binjiang Road and Heping Road shopping streets gave way to a large number of passengers. On the first floor of Tianhe City Mall, the elegant pavilions, Su’s exquisite embroidery and Hanfu fans who seemed to “go through” blew an “ancient style” here. , Attracting many customers to stop and look.
The reporter met Xiaodan and Xiaoyong citizens in Han clothes, they all came to participate in the “National Style Contest” spontaneously.。“My job is to make hairpins and I usually come in contact with a lot of traditional costumes.Xiao Yong told reporters, “The Mid-Autumn Festival is a traditional festival. I think it makes sense to promote Hanfu among everyone.”“
“I live in Jinghai District and got up to do my hair at 4 in the morning!” Xiao Shan said that he is very happy to spend the Mid-Autumn Festival with like-minded people, and that he can also make more people understand traditional culture.
The relevant person in charge of Teemall Mall told reporters that prior to the festival, the mall’s total sales had exceeded the same period last year. Taking advantage of traditional festivals and long vacations, the mall will also host a variety of themed activities to attract consumers.
Tracking data from the Municipal Bureau of Commerce showed that the city’s 23 department stores achieved sales of 35.94 million yuan yesterday, an increase of 3.31% year-on-year, and the sales of 4 outlets also increased by 3.24%.
Popular Holiday Products
Although it rained for a while yesterday morning, people’s interest in shopping has not diminished. RT-Mart’s Zijinshan store welcomed customers early in the morning. It is reported that during the National Day holiday, Hexi District started issuing 10 million coupons one after another. Customers can enjoy a discount of 100 minus 40 when they spend at designated supermarkets, which has increased the popularity of supermarkets. He Li, customer service manager for Zijinshan store, told reporters that in just half a day, more than 100 consumer coupons were canceled, bringing the corresponding sales to more than 23,000 yuan. Among various staples, mooncakes, drinks, and snacks are the most popular.
According to statistics, the 96 supermarkets monitored by our city yesterday had sales of 50.93 million yuan, a year-on-year increase of 38.67%. Pastry sales in Guishunzhai and Daqiao Road also increased by more than 50%. In addition, according to the monitoring of the four major wholesale markets of agricultural products, such as Jinzhong and Hongqi, the transaction volume of vegetables and fruits reached 56.852 million yuan yesterday, and the transaction volume reached 10,600 tons, which was basically the same as last year.
Rich nightlife at the festival bar
Shopping during the day and all you can drink at night. The modern Tianjin Bar Festival of the Tianjin Nightlife Festival 2020, which opened recently, is currently underway in many popular business districts of our city. In the Italian-style area, not only the main restaurants and bars have launched exquisite evening packages and special drinks, the Heineken pop-up “Star Fun Camp” also offers citizens and tourists mobile KTV, arcade games and other entertainment methods. and entertainment.
“I think this activity is very good. Holidays are here and I came here to relax.” The citizen, Ms Fang, told reporters that she and her friends had heard about the bar festival activities and had taken a special trip to experience Italian style together.
According to Ye Bing, event leader of China Resources Snow Beer Tianjin branch, the pop-up “Star Fun Camp” will last until October 4. “The nightlife festival attracts many young people. This is also consistent with the positioning of our products, except for drinks. At the bar, we will also enrich the nightlife experience through interactions such as singing, playing games, DJ performances, etc. , so that consumers can feel the charm of the nightlife and beer culture. “
Meetings during the festival also led to the popularity of the restaurant industry. The 28 catering companies supervised by the Municipal Office of Commerce reached a turnover of 3.74 billion yuan yesterday, an increase of 11.2% year-on-year, and the number of table reservations also increased by 6.5%.
Source: Tianjin Daily
