During New Year’s Day, Beijing’s consumer market is adequately supplied and the volume of food delivery transactions increased 36.3% year-on-year | Beijing_Sina Finance_Sina.com



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Original title: Sufficient supply in Beijing consumer market during New Year’s Day Source: Beijing Youth Daily

Meituan data shows that the volume and value of food delivery transactions increased 17.4% and 36.3% year-on-year, respectively.

Yesterday, the Beijing Municipal Bureau of Commerce released information showing that on New Year’s Day 2021, all business service companies in this city will strictly implement epidemic prevention and control measures, carefully organize market supply and guarantees service, and the consumer market will be safe, stable and orderly. It lives in grains, oil, vegetables, pork, etc. The supply of necessities is sufficient.

In terms of ensuring the supply of basic products for the livelihood of people, urban business departments and various business enterprises have taken active actions to source through multiple channels, unlocked logistics, and launched a direct train emergency guarantee mechanism. for daily needs in closed communities in response to the epidemic to ensure an adequate supply and variety of basic commodities.Agricultural productsMarkets and large supermarket chains are actively organizing the supply of basic necessities such as vegetables and meat, and issuing suggestions to traders in the circulation of agricultural products to encourage market traders not to leave Beijing if necessary .

During the Christmas season, the sales of supermarkets and Wumart increased 8.8% and 6.8% year-on-year respectively; sales of medical and healthcare products on the JD platform increased by 44.3%, of which the sales of masks, plasters and thermometers increased by 885.9%, 408.9% and 201.4% respectively.

In response to the call for fewer meetings and fewer outings, citizens are spending more time at home and shortened their life radius. Business enterprises have actively carried out activities such as online sales promotion and live delivery of merchandise. Yitigang , XidanJoyLive streaming activities continue to enrich consumer choices; Modern Mall and Hanguang Department Store use multi-category WeChat groups and mini flash shopping programs to share holiday discounts; Guohua Mall issues promotional coupons online to enjoy a new consumption. During the Christmas season, the sales of traditional companies such as Miyun Wanxianghui and Contemporary Mall increased 66.9% and 13.9% respectively; JD platform gaming laptops and notebooks sales increased 134.3% and 67.4%, and prepared food and leisure snack sales increased 67.5%. And 63.2%.

Established brands combine their own advantages and adopt various methods to meet new consumer demands. Wuyutai Micro Mall is open 24 hours a day, supporting automatic in-store delivery and collection; Daoxiang Village launches products such as gift boxed and bulk cakes and bagged cooked food at “Ele”. During the Christmas season, the sales of Daoxiang Village and Wu Yutai increased by 21.9% and 13.8%, respectively.

During New Year’s Day, catering consumption accelerated to rebound. Catering companies have taken steps such as creating buffer zones and dividing meals in the dining area to avoid queues and crowds, and actively increase non-dining related business through online channels, Increase types of semi-finished products, launch a variety of packages, and use online ordering and takeout Expand sales through food delivery and group shopping discounts Meituan data shows that the volume and value of Food delivery transactions increased 17.4% and 36.3% year-on-year.

In addition, the fashionable shopping districts integrate elements of culture and creativity, sports, leisure and entertainment to increase interest and experience. The Doraemon Warm Winter Park in Joy City is the first appearance in the world, with different shapes, cute and cute, it evokes innocent memories; Shougang Extreme Park has professional ski slopes and a photo-themed area for internet celebrities; Shijingshan Wanda Plaza Launches Snow Surf and Snow Play Activities; the first Ole to build a large real outdoor ice rink to meet the needs of ice sports.

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Editor in charge: Wang Xiang

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