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In recent years, during the Spring Festival, the Chinese Ministry of Culture and Tourism has conducted overseas Spring Festival-themed cultural promotion and celebration activities to celebrate the Spring Festival, share Chinese culture, and have a good time. hang out with friends from all over the world. In the Spring Festival of 2021, the task of global prevention and control of the new corona pneumonia epidemic remains arduous. The colorful “Happy Chinese New Year” activities are launched in the “cloud” to spread the festive atmosphere of the New Year to all countries and let people from all countries feel the charm of Chinese Spring Festival culture.
The End of the World is right now, the same grade New Year’s Eve dinner
The sumptuous reunion dinner on New Year’s Eve is not only a good memory of the Chinese people, but foreign friends who like Chinese culture and cuisine also share the festive delicacy in various ways.
Victor, a resident of Madrid, the Spanish capital, became associated with Chinese culture because of his love of Chinese food. In previous years he would participate in activities such as the Spring Festival temple fair organized by the Madrid City Council. Although it is not possible to taste Chinese food in the place this year, the “Chinese Food Festival” is still celebrated, which is very well received by the Spanish. The chef of the Chinese Embassy in Spain, Jiang Hao, has become a food blogger and has taught online how to make special dishes for the Spring Festival. “By learning how to cook food online, I feel the joy and warm atmosphere that the Spring Festival brings.” Victor said he plans to learn some Spring Festival delicacies with care and then cook personally to show his family. It is reported that “The Cloud” will also host a culinary art contest, and an enthusiastic audience such as Victor will be able to take pictures and upload the dishes they cook to compare the best.
French netizen Lydia Laouari is also a foodie and locked herself early in the Spring Festival food workshop “Taste Chinese” at the Chinese Cultural Center in Paris. In order to expand the influence of the activity series and attract a wider audience to participate, the China Cultural Center has been promoting previously since the Laba Festival, and has successively released original content such as explanations of customs of the Laba Festival. Spring and reunion dinner presentations on social media platforms. The activities of the “Chinese Taste” Chinese New Year Food Workshop focused on introducing local food and Spring Festival Chinese food. The interesting and interactive activities attracted many French to participate and were widely praised.
From January 29 to March 5, British Sky TV cooperated with China to broadcast “Walking Dining Table”, “End of the World Kitchen King”, “One City and One Taste”, “Shunde” and other Chinese programs on the ” China Time “. “Column every afternoon. Food documentary. The column will also do two special shows for the Spring Festival, featuring Spring Festival customs and festival culture. Viewers who like Chinese food can travel around China with TV shows.
From the “toe” to the “fingertips”, wonderful uninterrupted
Accompanied by music with Chinese characteristics, the light dancer sometimes turns into a red-crowned white crane, and other times into the graceful flying sky of Dunhuang. The Central Ballet Company will send selected “New Years”, “Crane Soul”, “Dunhuang”, “Peony Pavilion” and other original ballets with Chinese charm to the “Happy Chinese New Year” online event. Enjoy the theatrical experience.
The actors glided smoothly on the ice while stepping on ice skates, while performing difficult movements such as somersaults. Although on the screen, the “Situational Ice Show” ice stunt show in Heilongjiang Province still allows the audience to fully experience the thrill of joy and excitement. French netizen Havana Lay said: “The ice and snow scenes are perfect for the Spring Festival.”
The cloud chorus “We” is full of hope, the “Rong” dance implies openness and tolerance, and the “Saraband” cello ensemble expresses the beautiful hope of human unity. Hundreds of artists from many music academies in China and the United States performed works of classical Chinese and Western music, which started the “Happy Chinese New Year” series of activities in the United States and fully demonstrated the results of cooperation. education between the two countries. .
From the “mud” of forests and deep mountains to a shining treasure for thousands of years, in the interactive experience exhibition “Hear the language of porcelain, see the world”, the public can visit Zhejiang through experience By simply clicking the mouse on Longquan interactive three-dimensional scenes, learn about the Longquan celadon, which is included in the United Nations Representative List of the Intangible Cultural Heritage of Humanity. You can also unlock various missions to get “Porcelain Pieces” and do them online, which is full of fun.
Colorful online activities are much more than this. Animation, film and television, virtual exhibitions, art evenings, micro-classes, workshops, micro-videos, online competitions … Relying on remote technology, the culture of the China Spring Festival can be shown to the world vividly and three-dimensional.
The Year of the Ox is “bullish” and the Spring Festival is happy for the reunion
In Madrid, the Spanish capital, the streets are also filled with a festive and warm Spring Festival atmosphere. The electronic information screens in the streets of Madrid, the four giant advertising screens in the city center and the lampposts of the important streets have recently displayed posters celebrating the Spring Festival. This is a poster of the mascot of the Chinese Year of the Ox specially designed by the Madrid City Council. The poster is based on the iconic buildings of Madrid and the snow-capped mountains of the outer suburbs, and the protagonist is a majestic, powerful and naive cartoon bull. The poster was designed and drawn by the famous Spanish illustrator Juan Carlos Bass, this is the sixth consecutive year that he designs the image of the Chinese New Year mascot. Bass said the cow is a symbol of optimism and strength, and he hopes to bring joy and hope to everyone in a special time.
Since the municipal and regional governments of Madrid joined the “Happy Chinese New Year” event in 2015, the scale and influence of the Chinese New Year celebrations in Madrid have continued to expand. The Spring Festival has become one of the important festivals for Madrilenians at the beginning of the year. Madrid Mayor Almeida said celebrating the Chinese New Year has become a tradition in the city of Madrid. Although this year has been affected by the epidemic, all parties have jointly planned a large number of online activities and hope that everyone can celebrate Chinese. New Year through these activities. He said, “This year is the year of the ox. The ox symbolizes sincerity and diligence. This is exactly what we need in the new year. I believe that the ox will bring us good luck in trouble.”
The National Maritime Museum in London’s Greenwich district invited the Lion Dance Team of the London Chinatown Chamber of Commerce to shoot a video of the Chinese New Year this year, and will host a Chinese New Year’s Day event. Chinese New Year on the online platform on the 13th to tell history of the Chinese collection in the museum and do a class of traditional Chinese crafts online. The museum has held Chinese New Year activities every year since 2002, which is very popular with the local population. The Fitzwilliam Museum in Cambridge celebrated Chinese New Year Family Day, which included Chinese storytelling, zodiac treasure hunts and handmade calf lanterns.
“Happy Chinese New Year” as a business card for cultural exchanges between China and foreign countries, meaning parting with the old and welcoming the new, reunion and harmony, to send blessings to the people of all countries.
(Our newspaper, Beijing, Madrid, Paris, London, Washington, February 12, by reporters Song Song, Jiang Bo, Liu Lingling, Xu Liqun, Li Zhiwei)
