New Year’s Eve Takeout Orders Rise 70% YoY, Chongqing Takeaway Group Ranked Fifth in the Country

Original caption: New Year’s Eve take-out orders increased 70% year-on-year, the Chongqing group’s annual take-out food ranked fifth in the country.

At the Spring Festival of 2021, the country issued the initiative “It is not necessary not to go home during the Spring Festival”, and everyone responded to the call of “Chinese New Year on the spot.” I can’t go home, but the flavor of the year is still strong. On February 12, according to data released by Meituan Waimai, on New Year’s Eve, Chongqing takeout ordersI andAn increase of 70%, followed by Beijing, Shanghai, Shenzhen and Guangzhou, ranking fifth in the country and first in the Southwest. among them,MarkTakeaway sales by catering merchants increased 81% year-on-year, indicatingqualityTakeaway food type is more vulnerableconsumptionWanted.

In terms of dishes, Chongqing has more than 60,000 different takeaway dishes online for everyone to choose from this year, a 57% increase over the same period last year. Among them, in terms of dishes, signature beef, roast pork belly Gongbao Chicken and other homemade dishes Dishes have become the most popular TOP3 dish in Chongqing. Northerners like dumplings and miss the most popular dish at Chongqing’s reunion dinner.

In addition to home cooking, some high-quality meals for “local tyrants” are also popular in this all-important Chinese solar term. Meituan data shows that the most expensive take-out order on Chongqing New Year’s Eve is 1834 yuan, and the most expensive single-product take-out is a combination of New Years food called “rich food. and lucky, “which can be enjoyed by 8-10 people. The” set menu “and” Jianyang lamb pot set menu “followed the second and third place among the most” local tyrants “meals.

The Spring Festival in previous years, due toPersonnel flowThere are corresponding signs of migration throughout the country. This year’s data shows that New Year’s Eve take-out dinners in Chongqing are still dominated by resident users, at 86%, which is 7.8% higher than the average. last year’s eve. Many people choose to stay there for the new year.

In the context of the on-site Chinese New Year, the unique food has become the new year’s eveConsumer hot spots. Meituan take-out data shows that on New Year’s Eve, Chongqing’s “one-person meal” orders represented a 9% increase compared to last year. You can see that unlike the traditional offline New Year’s Eve dinners that emphasize many people, New Year’s Eve dinners emphasize the “small but beautiful”. Also, on New Year’s Eve, the proportion of orders choosing “without tableware” increased by 73% year-on-year, indicating that more and more people in Chongqing are choosing green for the New Year.

In addition, the data shows that among outsiders’ “remote feeding” orders to Chongqing people, Chengdu received the most orders, with more than 10,000 orders that day. This shows that the fact that “Chengyu is a family” has also been confirmed in takeout. Among the cities where Chongqing people love remote feeding, Chengdu, Guang’an, Shenzhen, Nanchong, and Zunyi are in the top five.

(Source: Upstream News · Chongqing Business Daily)

(Editor in charge: DF062)