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Original Title: Exploring New Ways to Increase Income and Improve Life (The Frontline Story of a Decisive Battle Against Poverty and We’re Out of Poverty ⑤)
Basic reading
Huachuan County, Heilongjiang Province, takes multiple measures to consolidate and expand the results of poverty alleviation: on the basis of strengthening leading industries, developing rural characteristic industries according to local conditions, and constantly exploring new ways. to get rich; take advantage of resources, expand product sales channels and encourage farmers to continue increasing income; implement specific incentives, Establish a poverty alleviation model, conduct training, help aspirations and wisdom and stimulate endogenous motivation of the masses.
Getting out of poverty is not the end, but the starting point for a new life and a new struggle. In February 2019, the 45 poor villages of Huachuan County, Heilongjiang Province were included. In May 2019, Huachuan County officially pulled out of the poor county stream. After that, Huachuan’s rural characteristic industries flourished in many ways, leading county-level industries went from big to strong, and the dual focus of helping aspirations and wisdom … a series of measures continued to consolidate and expanding the results of poverty alleviation. In 2020, the per capita net income of the county’s registered poor households reached 12,801 yuan, an increase of 27.2% over the previous year. Huachuan County won the National Innovation Award from the Poverty Alleviation Award Organization.
Strengthen characteristic industries
Explore a new way to get rich
Walk to Xinghuo Village, Xinghuo Korean Township, Huachuan County, row upon row of guesthouses with white walls and gray tiles. Li Taiyu, a villager, stepped on the drums, danced with the wind, and performed long dances for tourists. In July, “Xinghuo Manor No. 1 Folk Village” opened. So far more than 20,000 tourists have been received. “The town thrives and hobbies can make money. A dance costs tens to hundreds of yuan,” Li Taiyu said.
Nan Nan, secretary of the Xinghuo Township Party Committee, said that in recent years industrial poverty alleviation policies have been implemented one after another, and trees have been planted: photovoltaic power generation, fruit and vegetable bases, rice cooperatives … In 2019, the entire town of Xinghuo Village will lift itself out of poverty and industrial development has reached a new level. .
After getting rid of poverty, the “money tree” will not only take root, it will also flourish. “The elders are experts in pickling kimchi, making miso and making rice wine. The folk customs of the Korean people are our tourist resources.” Nan Nan said that after getting rid of poverty, the people explore new ways to increase income, make good use of Crafts, expand tourism.
In July 2019, the Folk Village Project was officially signed. Villagers invested 7,220 acres of rice fields in the cooperative, and the cooperative invested another 70 million yuan to build tourism projects. “After the project is completed, annual sales revenue is estimated to be 40 million yuan, which will increase the dividend income of each poor household by more than 10,000 yuan and create 180 jobs.” Li Tiecheng, leader of Xinghuo Poverty Alleviation Team, said villagers will enjoy cooperatives and people’s villages Double dividend from the project.
This year, the per capita income of poor households in Xinghuo Village reached 14,560 yuan. “The income increases by a thousand yuan every year.” Li Taiyu’s house in the village raised funds to build and has enough heating. She enthusiastically introduced the reporter: “Wait next summer, there will be an 8-hectare sea of flowers in the west of the village, and a new building will be built in the north. Water park, come here to travel, you sure are! ! “
“Xinghuo Village is living a prosperous life, which is a microcosm of the cultivation of Huachuan County Poverty Alleviation Industries,” said Gao Zhongliang, Director of the Huachuan County Poverty Alleviation Office. On the basis of the five main “business” poverty alleviation industries, 42 rural characteristic poverty alleviation industries have been developed according to local conditions. This year, the industry has increased the median income of poor households in the county by 5,200 yuan.
Take advantage of resources
Drive continued revenue growth
“Fragrant long-grain rice was purchased by order, and a kilogram was 4 cents higher than the market price! We have a fund to ensure the harvest during droughts and floods!” Zhao Deqin, a villager from Shuangxing Village, Huachuan County, owns 17 mu of land. This year, it no longer contracted land to individuals, but instead “signed an order” with Fuhua Modern Agricultural Development Co., Ltd.
To take full advantage of agricultural resources and make the income of poor households continue to rise, Huachuan County established Fuhua Company, which integrates rice planting and storage, processing, production and sale, supervision and traceability, through the “e-commerce company + cooperative + base + poverty The” home “model has continuously improved the mechanism of linking benefits with poor households.” The company signs an order agreement with poor households or poverty alleviation entities to buy agricultural products at a price higher than the market price to ensure that poor households increase their income, “introduced Xu Yunyan, general manager of Fuhua Company.
The rice is grown well and sold more, which is the basis for the company to push more poor households to increase their income. In recent years, Huachuan County and the Chinese Academy of Agricultural Sciences have established a cooperation framework, the Jiamusi (Huachuan) expert work station has been established, and the Product Quality Inspection Center has also been established. Huachuan County Agricultural. Li Yucheng, president of the Yucheng Cooperative, said: “Unlike in the past, we now have experts in variety selection, soil testing, fertilization and aerochemical operations. As long as there is demand, there will be expert guidance.” Take free trials. “
“We have established a quality assurance system with strict departmental supervision, full traceability of production and sales, authorized testing and certification, and the only channel for electronic commerce.” Chen Yuelong, deputy director of the Office for the Promotion of Increasing Income of Poor Households in Huachuan County, presented that 29 tall towers in the county are equipped with remote sensing cameras, basically covering all the rice fields in the county.
On the other hand, the “e-commerce + live streaming” model makes poverty alleviation products scarce on the e-commerce platform. In an online promotion broadcast live in June this year, Huachuan County Magistrate Jiang Yufeng held Xinghuo rice in hand and spoke. At the end of the day, various rounds of live broadcasts have been viewed more than 1.5 million times and the sales volume has surpassed 10,000. In Huachuan, there are about 20 live “vendors”. They are selected from all the towns and villages in the county and, after participating in the basic public welfare poverty alleviation training class, they will bring the goods full time.
The training not only teaches how to be an anchor, but also how to register and set up stores, how to pack and place products on the shelves, how to apply for financial loans … all kinds of practical skills are covered. As of the end of July, 26 such e-commerce training sessions had been held, training 6,065 people, including 809 people from poor households.
Supports aspirations and wisdom
Stimulate endogenous power
Tiger Pilan, Ornithogalum, Longevity Flower … At Li Chunlin’s house, a villager in Susu Village, Huachuan County, it was neat and clean like a small garden.
“It turned out that they were all lazy, but now, they are all clean and diligent people!” According to Qi Gengchun, secretary of the Susu Village party branch, Huachuan County invested more than 500,000 yuan to establish files for 3,526 poor households in the county. I implemented the project of “two sanitation, four reforms and two sanitation” – clearing firewood and haystacks, cleaning garbage, changing the patio walls, changing the interior walls, changing the terrain and changing the lines to achieve clean houses and clean people.
Not long ago, Li Chunlin received Qi Gengchun’s “ten-star civilized house” certificate and awards to applause from party members and village cadres and villagers. “It is natural to be happy, and the points on the account are also many more.” Li Chunlin smiled, “Don’t underestimate the points. You can buy rice, noodles, grains and oil at Love ‘Poverty Alleviation 1 + 1’ supermarket.”
“The village committee and the two committees are openly selected, and the point count is fair and everyone is convinced.” Qi Gengchun introduced that the development of production, labor employment, filial piety towards the elderly … there will be points if the performance reaches the standard. Huachuan County is reported to have established a supermarket of love that covers all administrative towns. “Through targeted incentives, poor households can be aspiring, robust, and confident from the inside out.”
“The county selected 670 advanced models of poverty alleviation, which not only guide the county-level media to convey experiences and facts, but also organize field trips to poor households.” Li Delin, deputy director of Huachuan County Poverty Alleviation Office, introduced that village cadres and work teams will also approve monthly The poor households meeting will discuss policies, solve problems and solve problems, so that the poor households have confidence in continued income growth.
Be ambitious, but also develop skills. Huachuan County has on-demand training and skills going to the field to ensure that all poor households with work capacity and job training needs can master 1-2 practical skills. “The hand knitting training class will send the crafts, the work team and the person in charge of assistance will help me find a market, and the economy will rise out of poverty, and my head will also be” dominated by poverty “”. Wang Yuhong, a villager from Sujiadian Village, Sujiadian Township In one hour, a group of plastic wrap turned into a small, colorful toilet basket in his hands. “This bathroom basket can earn 15 yuan!” Wang Yuhong proudly displayed its products: vegetable baskets, storage baskets, toilet baskets, fruit baskets, garbage baskets … it can increase income by more than 1,000 yuan a year.
“We visit and research villages and homes, and organize training for real needs.” Liu Xuguang, director of the Huachuan County Employment Office, said the county has organized 51 training sessions of various skills, with 1,208 apprentices, including 750 from poor households.
