[ad_1]
Zhejiang Daily To build a new development pattern, the market is the core and the market is the essence.
To do a good job in the market, it is necessary to coordinate the expansion of domestic demand and openness, lead the identification of the organic combination of “internal” and “external” relationships, and use the large domestic market to promote a new round of opening.
To take the initiative in building a new development pattern, Zhejiang must also take the initiative to make strategic adjustments, do a good job in the market, and find the “Zhejiang coordinates” in the new round of open development.
Enlarge the market and make the right offer
By World Bank standards, Zhejiang entered the ranks of high-income economies in 2017. During the “XIV Five-Year Plan” period, Zhejiang will advance towards a per capita GDP of more than US $ 20,000. The key to overcoming the hurdle is to make consumption the primary driving force behind economic growth.
To unlock the potential of domestic demand, marketable products are a prerequisite. The loss of purchasing power that has occurred over the years has revealed the inability to adapt to domestic demand and the supply system. But in fact, as a major foreign trade province, Zhejiang companies supply overseas all year round. The strict requirements and high standards of the European and American markets have shaped the industrial advantage of “Made in Zhejiang”. This is also where Zhejiang’s confidence lies in understanding the new trend of stratification and improvement of domestic consumption. It is enough to prove this point that many of the “explosive products” such as rice cookers and toilet lids bought by Chinese abroad are “made in Zhejiang”.
So how can Zhejiang’s manufacturing advantage be transformed into an impulse for people to “buy, buy, buy”? The supply side is the key to breaking the game. Take as an example the transfer of foreign trade to internal sales, basically it is the product itself. The head of the Provincial Department of Commerce believes that the most important thing is to make the “Made in Zhejiang” that sells the same to the world at home and abroad. In this regard, during the “XIV Five-Year Plan” period, Zhejiang should accelerate the implementation of the “Three Harmonies” standards, so that products for export and domestic sales can achieve “the same production line, the same production standards and the same quality. “
To stimulate economic vitality with consumption, companies are undoubtedly the protagonists. In April this year, Alibaba launched the “Spring Thunder Program”, which attracted more than 20,000 foreign trade factories in just two months. Based on the data from the platform, these companies adapt products for the national market. In June, Zhejiang issued a special “Foreign trade enterprises expanding the domestic market” policy, proposing to use Internet streaming and other emerging methods to promote the transformation of foreign trade enterprises into online sales.
With the normalization of epidemic prevention and control, traditional offline consumption is shifting towards digital consumption. In July this year, Zhejiang issued the “Opinions on the Implementation of New Service Actions for Digital Life” to promote the digitization of the life service industry, build a modern consumer system, and explore new consumer models, new formats and new scenarios. In addition, Zhejiang also proposes to build the first province of digital life services. In the next three years, the operating income of Zhejiang’s new digital life services will increase by more than 18% annually, and its contribution to the growth of the service industry will exceed 50%.
During the “XIV Five-Year Plan” period, Zhejiang will organically combine the expansion of domestic demand with structural reforms on the supply side, and make the market larger and the supply of products sufficient.
