3F Safe Milk Co-Construction to Launch with New Zealand State Laboratory AQ, New Zealand International Expo

Original Title: 3F Safe Milk Co-Construction with New Zealand AQ State Laboratory, Debut at New Zealand International Dog Show

On the morning of November 6, New Zealand’s first 3F safe free range milk bottle was delivered to the New Zealand booth at the 3rd China International Import Expo as scheduled. Through live transoceanic broadcast, Newlander connected with New Zealand’s AsureQuality state laboratory to jointly launch the world’s first 3F safe milk standard. “This marks the success of the global dairy industryadministrationAnother important step has been taken in terms of regulation, quality and safety. “Said New Zealand New Zealand Asia Pacific CEO Sheng Wenhao.

On the same day, Andrew White, Trade Counselor of the New Zealand Embassy in China, Wang Lan, Undersecretary of the CPC Changning District Committee and District Mayor,customsXie Qiuhui, Deputy Director of the Shanghai General Administration Special Commission Office,Eastern AirlinesLogistics Co., Ltd.the companyviceGeneral ManagerWang Jianmin, General Manager of the Shanghai Branch of the China Inspection GroupmanagerYang Yi, ChinaConstruction benchCao Ming, Chairman of Changning Branch, witnessed the world premiere of Newland 3F Safe Milk at the 3rd CIIE.

　　Health demand boostindustryenhance

With the new corona pneumonia epidemic this year, people’s health awareness has increased significantly.As one of the best foods to enhance human immunity, dairy productsmarketStrong demand has brought new momentum and new opportunities for high-quality development of the dairy industry. Insiders noted that safety andqualityIt is the foundation of the dairy industry and no amount of technological innovation can be compared to source quality control. among them,Industrial chainLeadercompanyMust play a leadership role This year’s CIIE Exhibitor Alliance established multiple specializations for the first timeCommittee. As one of the initiators of the Special Committee on Dairy Products, Newland participated in the 3rd CIIE in 2020, with the aim of creating a weather vane for the development of the industry and promoting market supply and demand.

Roy, Newlander’s general manager of global R&D, said that when it entered the Chinese market, Newlander created a “full-link digital traceability system”, and each bottle of milk was verified by New Zealand’s state laboratory AsureQuality.consumptionScan the code to see from milking to inspection,factory, The whole process of transportation. In 2018, Newland participated in the first China International Import Expo and reached more than 1 billion orders in 6 days, and achieved a substantial increase in sales in the Chinese market. In 2019, Newland launched 4.0g of pure milk with dairy protein to refresh the global nutrition level at the second CIIE, and was firmly in the top tier of imported dairy products.

On this basis, in 2020 Newland will continue to improve the pasture, the milk source andBrandUpdated and jointly launched the 3F safe milk standard with New Zealand state laboratory AsureQuality, “Freerangecows without captivity, Freshpasture fresh grass, Farmtoglass grass home”, refreshing a new level of global dairy safety and creating a new era of agriculture of free grass. The 3F safe milk standard internalizes food safety at all stages of milk production and is certified by an authorized organization to show consumers the safety ratings and control of the entire industry chain, and create a true “safe milk” from the source.

　　Highlights of the transoceanic live broadcastsupply chainAdvantage

Newland’s ultimate pursuit of milk source standards comes from its independent, safe, controllable, and powerfulGlobal supply chainsystem. Newland Ranch Group originated from Luku Ranch in New Zealand 100 years ago, owns 29 private label ranches and is currently the largest private label ranch in New Zealand. Compared to other companies buying pasture milk, Newland has the advantages of unified handling, safe and controllable fresh milk, zero intermediate links, and high quality and parity.

At Newland Ranch, the dairy cows are raised in the wild and not in captivity. A cow on 6 acres eats fresh grass, drinks snowmelt water from the snowy mountain, and breathes air with almost zero PM2.5. Two months per year remain. During the holidays, we reject hormones and additives like prolactin and pigments… It is precisely such tough standards that create 3F quality from the source.

At this year’s CIIE, Newland also launched a live broadcast on the theme “Across the Northern and Southern Hemispheres.” “The company is also the first company in New Zealand to move food safety oversight into the live broadcast room of the Expo.” New Zealand New Zealand Asia Pacific CEO Sheng Wenhao said, “Transocean Live Broadcast” is not just for showProductMost importantly, “visualize” food safety, allowing consumers to see and participate in person.

From “scan code traceability” to “transoceanic live broadcast”, Newland strives to create a new international standard for food safety: from source to table, the entire industry chain is visualized and traced digitally, and the control and management of food safety is carried out and implemented throughout the process. Let consumers drink clearly and accompany consumers’ health throughout the process.

At the third CIIE of 2020, Newland is the first food hallSign upAs a unit member of the CIIE Exhibitor Alliance and one of the initiators of the Dairy Industry Committee, Newlander signed a three-year long-term partnership with the CIIE this year.memorandum. “We will also choose to carry out newproductWashinServiceThe world premiere of, continue to introduce high-quality global brands and products in China through the CIIE. This is New Zealand’s unchanging Eastern Pact. “Sheng Wenhao said.

(Source: Securities Daily)

(Responsible editor: DF537)