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Original title: Huawei is out of stock! On-site visit: Mate 40 series is on sale 24 hours Store reservation has become a problem
At 6:08 pm on October 30, the Huawei Mate 40 Pro, Huawei Mate 40 Pro +, Huawei Mate 40 RS Porsche version 3 mobile phones officially went on sale. On the same day, the first batch of products on the top three e-commerce platforms of Tmall, JD.com and Suning was “Miaoguang.”
On October 31, a reporter from China Securities Journal (ID: xhszzb) visited Huawei’s global flagship store in Shanghai. Only the black and white versions of the Mate 40 pro can be ordered, but neither the Mate 40 Pro + nor the Porsche version can accept reservations.
The reporter learned from Huawei flagship stores or authorized experience stores in Guangzhou, Shenzhen and other places that only some models can be ordered, but the delivery time can not be guaranteed; two authorized Huawei experience stores in Beijing have stopped pre-ordering Huawei Mate 40 series phones.
A staff member of a Huawei experience store in Chengdu said: “Some users started booking in July and August, and the supply is tight. Now they can only wait for Huawei to distribute the products again.”
Sold out in many places in Beijing, Shanghai, Guangzhou and Shenzhen
Some models of the Mate 40 series are no longer available for reservation
At 10 a.m. on October 31, staff at Huawei’s global flagship store in Shanghai told a China Securities News reporter that currently, the Huawei Mate 40 series can only be ordered offline and there is no place. However, the Mate 40 Pro + and Porsche versions are no longer available for pre-order, only the Mate 40 Pro can be ordered in black and white.
On the morning of October 31, Shanghai Huawei’s global flagship store.
Our reporter: Zhang Xingwang / photo (same below)
The staff said: “(Our store) already started booking on the 23rd. The Mate 40 Pro + and Porsche versions stopped booking a few days ago. The booking volume is too large and the booking volume in our hands has to be digested for a long time. “
At 12 noon, a China Securities News reporter called an authorized Huawei experience store in Xidan, Beijing, and the staff said, “Now the Huawei Mate 40 series cannot accept reservations.”
At approximately 5:20 p.m., a reporter from China Securities News visited Beijing’s Daxinghuihui licensed experience store. A staff member told reporters that the store stopped ordering Huawei Mate 40 series phones yesterday.
On the afternoon of October 31, Beijing Daxinghui met at a Huawei-authorized experience store.
At 12 noon today, Shenzhen Huawei’s global flagship store staff told a China Securities News reporter that the Huawei Mate 40 Pro can be pre-ordered at this store, but the Mate 40 Pro + and Porsche versions have stopped booking.
Shenzhen Huawei Smart Life Pavilion staff told a China Securities News reporter that the store can only pre-order the black and white Mate 40 Pro versions, and that the Mate 40 Pro + and Porsche versions are no longer available. Similarly, the arrival time of the two stores cannot be determined.
Additionally, a staff member at a Huawei Authorized Experience Store in Zhengzhou told a China Securities News reporter that all versions of the Huawei Mate 40 series are available for pre-order, but not available in stock and only They can wait.
A staff member at a Huawei Authorized Experience Store in Chengdu told a China Securities News reporter: “The Mate 40 Pro + is currently discontinued and the Porsche version can be ordered, but the delivery time cannot be guaranteed. Products are in short supply and supply of Mate 40 Pro is better. Current products Customers also pre-ordered before, and now they can only wait for Huawei to distribute the products again. “
At approximately 12:40 noon, a staff member at a Huawei authorized experience store in Guangzhou told a reporter from China Securities News: “Now only the black and white version of the Mate 40 Pro can be reserved. The first batch of products sold out, and today we are back. The second batch of customers have been notified to pick it up. “
The business needs to continue
On October 30, at the national launch of Huawei’s Mate 40 series, Huawei’s managing director and chief executive officer of consumer companies Yu Chengdong candidly said, “ After the Mate 40 series was launched abroad , the number of reserves exceeded our supply capacity and we are increasing production. I hope everyone has more time to wait patiently. “
Yu Chengdong said: “Recently, our sales have started to fall due to shortages. No matter how difficult the situation is, our business will continue. After three rounds of sanctions, we are still launching flagship products today. We believe that in the future There will be more and better innovative products available to everyone. “
Yu Chengdong also said, “We must learn from Populus euphratica’s tenacious spirit and continue to provide good products to everyone through technological innovation and research and development. We are doing our best to solve our supply problems.”
Yu Chengdong candidly said that due to the sanctions, Huawei Mate 40 will be on sale later and will go on sale on December 21.
CITIC valuesIt is noted that combined with previous Huawei Mate series sales and considering the penalties, Mate 40 series sales are expected to be in the tens of millions.
Huawei, Apple and Samsung “Rating”
At the corner of Shanghai’s Nanjing Road pedestrian street, Samsung, Huawei and Apple stores are located at three corners about 50 meters side by side.
Source: Baidu Map
At present, the three manufacturers are the world’s top three mobile phone manufacturers, but their popularity in the Chinese market is different. Huawei and Apple are quite popular with users in the Chinese market.
On the morning of October 31, when a reporter from China Securities News visited, they discovered that customers were constantly entering Huawei’s global flagship store in Shanghai to reserve Huawei Mate 40 series phones.
On the morning of October 31, Huawei’s global flagship store in Nanjing East Road, Shanghai.
Outside the Huawei store, about 50 meters after the traffic light is the official Apple store. A China Securities News reporter saw that there are also many fruit fans in the store, and many fruit fans are experiencing Apple’s launch of the iPhone 12 series of 5G mobile phones.
On the morning of October 31Shanghai NanjingEastRoad Apple official store of Apple Store。
Outside of the official Apple Store, Samsung’s flagship store is directly across the street. Although Samsung overtook Huawei in the third quarter and once again topped the global ranking of smartphone shipments, Samsung’s mobile phone market share in China is very low. On the morning of October 31, a reporter from China Securities News saw at this Samsung flagship store that there were very few customers in the store and it was a bit deserted.
On the morning of October 31, Shanghai and NanjingEastRoad Samsung flagship store.
China GalaxySecurities believes that stock replacement demand is a major driving force for iPhone sales, and the iPhone 12 is expected to usher in a concentrated outbreak of replacement demand. According to Apple statistics, the number of active iPhone users has exceeded 1 billion and the scale of potential replacement customers is huge. From 2020 to 2023, a large number of users will usher in replacement demand. After the peak of sales brought by the iPhone 6, the iPhone 12 is very likely to bring the next “golden cycle” for Apple mobile phones. .
In addition, a data set also reflects the Chinese market users search for Huawei and Apple. According to the data of the market research organization IDC, in the first half of 2020, the Chinese market share of smartphones above $ 600 shows that Huawei’s market share is 44.1%, Apple’s market share is 44% and Samsung’s share is only 2.5%.
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