Beijing Mayor Chen Jining: New Tourism Model Opens Door to Economic Recovery_ 东方 Fortune.com



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Original title: Chen Jining, Mayor of Beijing: New Tourism Model Opens Opportunities for Economic Recovery

Summary

[Chen Jining, alcalde de Beijing: El nuevo modelo de turismo abre la puerta a la recuperación económica]Tourism is a resilient and comprehensive industry. Large-scale epidemics often trigger major changes in tourism consumption and services. The new corona pneumonia epidemic has not changed people’s love of tourism, but it has spawned a new decentralized, personalized, personalized and dating-based tourism model, opening up new opportunities for the restart of the tourism industry and economic recovery. Tourism professionals in all countries must take active action, strive to innovate and jointly create favorable conditions for the recovery of the industry. (Beijing Business Daily)

On September 5, at the opening ceremony of the World Tourism Cooperation and Development Conference, Chen Jining, Chairman of the Council of the World Federation of Tourist Cities and Mayor of Beijing, noted in his welcoming speech that since the beginning of the year, The new corona pneumonia epidemic has spread globally, which is detrimental to the global economy. The development has had a serious impact. Tourism is one of the industries most affected by the epidemic. According to the United Nations World Tourism Organization, international tourists worldwide will decrease by about 80% in 2020 compared to last year.Tourism incomeLost over 1 trillionAmerican dollar

Tourism is resilient and comprehensiveindustry, The emergence of large-scale epidemics often triggersTourist consumptionAnd travelServiceMain changes. The new crown pneumonia epidemic hasn’t changed people’s love of travel, but it has spawned decentralization,personalityThe new tourism model, personalized, personalized and based on appointments, opens new opportunities for the restart of the tourism industry and economic recovery. Tourism professionals in all countries must take active action, strive to innovate and jointly create favorable conditions for the recovery of the industry.

Chen Jining said that on behalf of the World Federation of Tourist Cities, he will issue a three-point proposal to the world’s tourist cities and tourism professionals: First, it is necessary to effectively strengthen international cooperation in the prevention and control of epidemics. . As an important node for tourist exchanges and people gathering, tourist cities play an important role in the prevention and control of the global epidemic. Responding to the new corona pneumonia epidemiclongexistingrisk, Tourist cities should actively establish rapid collection and feedback of information on epidemic prevention and controlmechanismImplement strict detection and control measures to promote convenient and efficient personal health.Safety informationShare the system, introduce safer and more convenient border inspection measures, and strengthen the management and control of risk points. In particular, tourist cities should strengthen cooperation and jointly develop mutually recognized tourism risks.evaluation standard, Carry out an objective and fair assessment of the levels of tourism risk, establish mechanisms for the exchange and coupling of bilateral or multilateral information, and share information and experiences in a timely manner.

Second, it is necessary to promote green and healthy tourism and formulate tourism that meets the requirements for prevention and control of epidemics.behaviorRegulation and tourismbusinessIt should take full advantage of modern technology to actively promote tourism.productInnovation, focus on developmentcultureExperiential tourism, health and wellness sports, digital virtual tourism and other new business formats promote the development of smart tourism and smart cities.

Finally, we must actively helpTourism companyAnd practitioners of tourism. The restart of the tourism industry is not simply a fresh start – transformation and improvement are the general trend. I hope that the governments of all countries will take active steps to support tourism.Business transformationDevelopment, to help companies adopt new technologies and methods, improve operational efficiency, pay more attention to staff training, and provide strong support to the large number of tourism professionals to adapt to the new requirements of new formats and new models asap.

(Source: Beijing Commercial Daily)

(Editor in charge: DF353)

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