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Source Title: Thousands of Streams Help, Douyin’s Music Issues Singer Recruitment Order
On April 28, Douyin Music held an official “Singer Lovers Recruitment Order” event to recruit users who love music and love to sing to register as Douyin musicians. There are three prizes at the event: Users will participate in personal musical works and will have the opportunity to receive the generous music promotion and video traffic rewards provided by Douyin. This is also the first time for Douyin Music after “Spring Warm Flowers” Official quality events organized by people and enthusiasts.
10 million flow boostDouyin Music recruits music lovers
The “Love Singers Recruitment Order” event is open to all music lovers. Douyin musicians only need to upload at least one original piece of music on the Douyin platform to participate. Non-Douyin musicians must log in to the official Douyin musicians website to settle in. Become a vibrato musician and upload your work to participate. The event lasted from April 28 to May 24, and a total of three awards were established: “Love Singing Music Award”, “Love Singing Excellence Award” and “Love Singing Lucky Award”, in which the “Love Singing Award Activity Award “covers the song list There are a number of luxury awards for total station promotion, video playback, Bluetooth headsets, live support packages, promotion on the homepage of the live broadcast, exhibition on the live broadcast room, etc. The event finally won a total of 20 people; the “Love Singing Excellence Award” won a total of 3 people, and there are also three days of single banner promotion: the “Love Singing Lucky Award” has a total of 50 recipients and users will receive 50,000 awards from video playback. Other activities require you to enter the “Love Singer Recruitment Order” in Douyin. Understand This “Recruitment Order of Loving Singers” event can be called the Douyin Xiaobai Gospel. There is no limit to the number of participants. There is also a special reward for new musicians with 0-50 thousand fans, even if they are 0. Fans can also have the opportunity to participate in events.
Douyin Music is fully compatible with musiciansVisual game“Explosive music“
Douyin spared no effort to support the musicians. Throughout Douyin’s hit songs “Mangong”, “Your Answer”, “Wild wolf disco” and “Later Meet Him”, etc., Douyin continues to help musicians with his unique visual music promotion model.
Recently, after Douyin’s release, Meng Ran’s popular work “Youth” has achieved excellent results. So far, the total number of videos sent as background music has exceeded 15 million, and the total number of views has exceeded 10.2 billion times. The phrase “Once I was a teenager, there was not a slight change” was also spread through the fission of the short video, which was recorded in the minds of many people. More than 15 million videos submitted made the song “The Teenager” the short video. By reaching out to a broader social group, users not only “listen” to music, but also “participate” in the music. People also use this song on “People’s Daily”, the Xinhua News Agency, the Central Committee of the Communist Youth League, “China Youth Daily”, etc. As Douyin’s background music, the song unleashed a round of positive energy social themes.
For famous artists, Wang Jiaer’s new song “100ways”, which is currently on fire, is also a perfect blend of musical content and modern creativity from short videos. Launch topic activity # 100 in Douyin to move instantly and interact with users in the form of gestures and dances of new songs. Douyin users can use custom templates to post Douyin and have the opportunity to call Wang Jiaer via video. He played once and produced 16,000 original user videos. The Douyin short video platform presents music in a more intuitive way, making music the protagonist of the content and amplifying the attractiveness of music.
The Douyin platform is shaping a complete and positive circulation of the ecological communication system for music content. By continually creating support activities for musicians, Douyin has gradually precipitated his own group of musicians.
New forms and new advancesDouyin Music announced to unlock the new future of the music industry
The number of active Douyin Daily users has exceeded 400 million, and tens of thousands of Douyin musicians on the platform have contributed hundreds of thousands of original musical works. Due to the high flow of the platform, Douyin is different from the traditional form of advertising: it uses a unique visual advertising model to improve the closed loop of music advertising, allowing musicians to quickly accumulate groups of fans and efficiently distribute the recommendations through of platform technology to help musicians be more precise Target audience for the song. Along with the youthful and creative tone of the Douyin brand, it also provides a stronger driving force for the explosion of good original music.
From seeing the musical plan, to the revival of national music, the singing of warm spring flowers, and then to this collection of love songs, Douyin Music has been helping musicians use their original songs to find greater opportunities. in Douyin. In the future, Douyin Music will continue to increase its support for the original musicians. Through more creative activities with different games, it will provide a more diversified development space for musical works and allow more people to see good music and musicians.
