Nothing combines better than beer and apples.
Just in time for summer, Busch announced a new beer flavor. The new flavor, Busch Light Apple, is one of the few flavors that Busch has introduced during its 65-year history.
Busch announced the new flavor during a keynote address delivered by his spokesman, Busch Guy.
In a statement obtained by Michigan Live, Anheuser-Busch Vice President of Value Brands Daniel Blake said: “The development and launch of Busch Light Apple is one of the most significant moments in our brand’s 65-year history. We tried this flavor and knew right away that our fans would love the fresh, refreshing taste. Our fans have had an incredible reaction to everything we’ve done this year, and with this limited-time race we know they will move quickly to test it before it goes off the market. “
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Beer will only be available for a limited time in the following states: North Dakota, South Dakota, Nebraska, Kansas, Minnesota, Iowa, Missouri, Wisconsin, Illinois, Michigan, Indiana, Ohio, Kentucky, West Virginia, Virginia, Pennsylvania , New York, Oklahoma, Arkansas, Texas, Utah and Florida.
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On Twitter, Busch changed its name to Busch Light Apple. In an announcement tweet, the company wrote: “Who knew such a cold beer could be this [hot]? Get your Busch Light Apple before they go.
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On his website, Busch describes the new beer: “Busch Light Apple is a light, refreshing beer. Combining the freshness of Busch with the light sweetness of the apple flavor. It is like the sound of a soft drink and the taste of the garden. ”
