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Levski is about to sign a major endorsement deal. According to Blitz, the “blues” will have a new general sponsor in the next few days.
This is the well-known Austrian company Strabag, which was already an advertiser for “Gerena” a few years ago and its logo was on the equipment. Even sector “A” of “Gerena” was renamed after the concern.
The agreement between the two parties subsequently expired and was not renewed. Now, however, a new one is about to be signed. In addition, the powerful construction company will give more money than before.
It is about BGN 3.5 million per season. That is why Strabag will not only be an advertiser, but a general sponsor of Levski.
It is the largest construction company in Austria and one of the largest in Europe. It has active businesses in Austria, Germany, all the countries of Eastern and Southeastern Europe, in some markets of Western Europe, the Arabian Peninsula, as well as in Canada, Chile, China and India. In these markets, Strabag operates through subsidiaries or through participation in individual projects.
The news is expected to be confirmed these days, at the latest by the end of next week.
Levski came close to signing Efbet, but the negotiations fell through due to the reluctance of much of the organized crowd to have the gambling company invest money in Gerena. She is the general sponsor of CSKA 1948 and this repelled the ultras.
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