Beyond Meat’s “Beyond Burger” burgers made with plant-based substitutes for meat products are on a shelf for sale on November 15, 2019 in New York City.
Angela Weiss | AFP | fake pictures
Beyond Meat announced on Tuesday that Alibaba’s Freshippo grocery stores would start selling their meatless burgers, marking their entry into supermarkets in mainland China.
The meat alternative maker first entered mainland China in April through a partnership with Starbucks. KFC, Taco Bell and Pizza Hut from Yum China also sell Beyond Meat products in various Chinese cities.
Beyond Burgers will be available at 50 Freshippo locations in Shanghai starting Saturday. By September, the empanadas will also be available at 48 additional locations in Beijing and Hangzhou.
“We know that retail will be a critical part of our success in China, and we are pleased to mark this milestone early within a few months of our entry into the market,” CEO Ethan Brown said in a statement.
Shares of Beyond closed 1.9% Tuesday at $ 133.98. The stock, which has a market value of $ 8.34 billion, has increased 77% so far in 2020.
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