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Austria, which had missed the European Cup, cited “unique and painful effects” in its annual report, “without which the operating result would be positive.” Therefore, a major national and international sponsor had to be listed by a sum in the two-digit million range. Then there would be the effects of the Covid 19 crisis.
President Frank Hensel repeated that there was a need for economic action in Violette’s business model. “That is why we have been selling shares of our AG (up 49.9 percent, note) to a partner for almost a year,” Hensel wrote in the annual report. You have until June 30, 2021 to find the best for the development of the club. In well-advanced conversations with a sponsor, the second lockdown in November caused a setback.
Salzburg as clear number one
In Salzburg, however, sporting and financial success go hand in hand. In the case of strong growth earnings, the earnings increased significantly. “We are happy with this extraordinarily good economic result. It is mainly due to our first appearance in the group stage of the UEFA Champions League, for which we have worked a lot and hard, ”explained Stephan Reiter. The commercial director also cited the proceeds from the transfer (Erling Haaland, Stefan Lainer, Xaver Schlager, Hannes Wolf, Takumi Minamino) as an essential contribution.
“The outstanding result and the capital generated with it (84.4 million after 44.04 in the 2018/19 season, note) is particularly useful in view of the currently very challenging framework conditions in the current financial year, such as the ongoing restrictions for spectators or the Uncertainties regarding future transfer income means that FC Red Bull Salzburg can safely lead this global crisis, ”said Reiter.
LASK and WAC benefit from the European Cup
Thanks to participation in the European Cup, LASK and Pellets WAC were also clearly in the lead. The residents of Linz increased their assets to 4.49 million (previously 290,000), income doubled (but also personnel expenses) and led to a tripling of the annual profit after tax to 4,278 million euros. This makes the Linzers clearly number two in the league. Equities also rose sharply in the Europa League participant WAC, and earnings turned significantly positive (2,396 million).
Rapid and Sturm Graz in red
Rapid and Puntigamer Sturm Graz, however, fell in the red in the pandemic season. For Styrians it was 1,238 million (previously + 89,000), for Hütteldorfer it was 199,000 (previously + 180,000). A total of five out of eleven Bundesliga clubs (Mattersburg had withdrawn their license in August) showed a negative before the annual result, which Admira balanced. The 2018/19 season had ended nine of the twelve clubs with profit.
At Rapid there was no financially positive result for the first time since 2011/12, but the € 199,000 loss was significantly less than originally feared. According to business manager Christoph Peschek, the main reasons for this are the exemption of salaries by players, coaches and employees, as well as the short-term work that has now ended.
Question mark behind the new fiscal year
However, the impact of the second wave could be more drastic, Peschek believes. “The economic damage in this financial year (July 1, 2020 to June 30, 2021, note) could well be in the double-digit million range.” St. Pölten General Manager Andreas Blumauer, on the other hand, expressed his confidence “despite the difficult prospects”. “I am convinced that we can close this season with a positive economic result,” he said in a broadcast before a less than 410,000 euros with negative assets.
According to data released by the Bundesliga on Monday, LASK was well ahead of Sturm Graz (1,692), Rapid (just under / 1,111) and Salzburg (1,009) in terms of payments to agents and player agents, at 2,558 million . In the second division, Austria Klagenfurt closed the season after narrowly missing promotion and with negative equity of less than 2,088 million euros.