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Half of Aida’s 30 branches in Vienna could be closed.
© WHAT-PHOTO: GEORG HOCHMUTH
The crisis in the crown has also left its mark on the “Aida” coffee shop chain. At least 30 percent of employees are threatened with dismissal and half of the branches closed.
The well-known Viennese coffee shop chain “Aida” has been in financial crisis due to the crown: since the business has almost completely stalled, at least a third of the employees are about to give notice, half of the branches could close in February, said in the newspapers “Krone” and “Austria” on Saturday. The public subsidy, which is capped at 800,000 euros per company due to the EU, is not enough.
The continuation of Aida in her current form is unthinkable
The spokesperson for the family-owned coffee chain also illustrated the situation in a broadcast based on concrete figures: “Aida generated 1.5 million euros in November 2019 and 2.5 million euros in December 2019. 80 The percentage of November corresponds to 1.2 million euros and 50 percent of December corresponds to 1.25 million euros. In total, almost 2.5 million euros of which only a third is paid, or 800,000 euros. ” You don’t have to be an economist to realize that it would be unthinkable to continue Aida in its current form and at the operating costs.
“Aida” appeals to politics
Therefore, “Aida” made a public appeal to Tourism Minister Elisabeth Köstinger and Finance Minister Gernot Blümel (ÖVP) to find and implement a solution within the framework of EU funding guidelines. It is also made clear in the broadcast: “If there is no regulation and assistance from the Austrian Federal Government or the European Union, there is a risk of rigorous job cuts of at least 30 percent and the closure of half of the most of 30 Aida branches “.
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