Apple launches ‘Path to Apple Card’ program to help rejected applicants get approved

Apple today launched a new Apple Card program and website that are designed to help people who have their rejected “Apple Card” applications improve their credit to qualify, reports TechCrunch.

Starting today, rejected applicants for pApple Card‌ will begin to see emails offering the Path to ‌Apple Card‌ program, which is optional and can run for four months. It uses the information from the ‌Apple Card‌ initial credit application to provide people with details on why they were rejected, as well as suggestions on how to improve financial bookmarks that could help them get approved next time.

Examples of suggestions include settling past due balances, paying on time for secured and unsecured debt bills, and reducing credit card and personal loan debt. Apple will send a monthly update on progress toward improvement.

When a customer has completed the program, Apple invites them to reapply for the “Apple Card”. Apple also launched a website that has specific details on how the Goldman Sachs approval process works and how people can increase their chances of approval before submitting the application.

How TechCrunch He points out, the suggestions Apple offers are obvious to those with knowledge of how credit works, but there are many people who don’t have a good understanding of the factors that can affect creditworthiness, and Apple’s program could help these people.

Regarding privacy, Apple knows if a person has chosen to participate in the program, but does not store personally identifiable information or know details about the financial situation of the participants. Goldman Sachs does not share the information with third parties for advertising or marketing purposes.