Why TikTok celebrities are the ‘Lauren Conrads’ of Gen-Z


Charli D’Amelio, the famous 16-year-old from TikTok, is one of the many teenagers who recently shot to fame. Now, online celebrities are looking for reality television opportunities. Will one of them be the next Lauren Conrad of The hills fame?

TikTok celebrities are investigating reality shows

Tik Tok
Addison Rae, Ninja, Dixie D’Amelio, Charli D’Amelio and Chase Hudson | Kevin Mazur / Getty Images

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According to The New York Times, the recent Chase Hudson / Charli D’Amelio drama felt almost like a reality show. However, it happened on the Internet, instead of the silver screen.

“Disputes, cliques, and rivalries have captivated viewers of shows like Jersey Shore, the real world and keeping up with the Kardashians“The Times reported.” Now, many are wondering if a new wave of unscripted shows about the lives of young influencers could captivate the next generation of viewers. “

If these TikTok and YouTube stars end up on reality shows: Only time will tell. But, it seems that we are already living in a reality show starring influencers. Online celebrity celebrity content houses are already producing quite a bit of drama on social media platforms.

“Sway House is a television show in itself. Hype House is a television show in itself, ”said Warren Lentz, CEO of an agency called TalentX. “In many ways, fans are already watching the television show, but not on television.”

This TikTok star talent agent believes his clients will be like reality star Lauren Conrad

Lauren Conrad
Lauren Conrad in 2015 | Jason Merritt / Getty Images for Veuve Clicquot

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Perhaps that’s why TalentX chief talent officer Maxwell Mitcheson told The NYT, “TikTok stars are the Lauren Conrads of their generation.” Conrad, who became famous for MTV reality shows Lagoon beach and The hills He is now a successful designer and author.

“Everything they do, for better or for worse, gets traditional media coverage, from liking a grim comment to going to dinner with another creator,” Mitcheson continued of the TikTok stars.

Like LC and Whitney in The hillsEverything Charli and Dixie D’Amelio do, for example, is examined and selected to make sense. The post explained how the online celebrity process could happen by becoming reality stars:

The boundaries between the influential online world and the reality show are porous. Reality stars often amass large audiences on social media and turn to full-time influence. And casting directors are known to extract potential characters from the internet and put them on the big screen.

What is the future like for TikTok stars on reality shows?

Tik Tok
TikTok Creator | AFP via Getty Images

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Still, executives and talent reps are still discovering how TikTokers fit into the reality show landscape.

“… the first wave of Generation Z talent is beginning to emerge,” wrote The NYT. However, for the creator of TikTok most often, television projects come into play.

“Charli D’Amelio, the most-followed influence on TikTok, and his family are … exploring the possibility of a reality show,” The New York Times reported. According to D’Amelio’s agent, the famous Internet family “has signed a production agreement with Industrial Media, the producer of shows like American idol and 90 Promised day. “

But TikTok’s fame is still relatively new. And in 2020, the United States remains under the clutches of the COVID-19 pandemic. While the likes of D’Amelio and the Hype House team could undoubtedly become reality stars, it remains to be seen whether or not they have lasting influence.