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For the first time since November 2018, VinFast cut hundreds of millions for the two models Lux A2.0 and SA2.0 after four consecutive price increases.
The price in May 2020 of the VinFast Lux models continues to adjust, but in the direction of decreasing instead of increasing as before:
| Vehicles | Version | price from 12/2/2020 |
Price May 2020 |
Reduction level |
| Lux A2.0 | Standard | 1,129 | 896.1 | 233 |
| Advanced | 1,217 | 975.3 | 241 | |
| High level | 1,407.7-1,378.7 | 1,110.9-1,120.8 | 296-257 | |
| Lux SA2.0 | Standard | 1,580 | 1,322 | 257 |
| Advanced | 1,664.4 | 1,397.9 | 266 | |
| High level | 1,853.4-1,864.4 | 1,568-1,577.9 | 285 |
* Unit: million dong
To obtain the above discount, customers purchasing Lux A2.0 and SA2.0 models must pay with 100% direct payment, apply only 5 / 5-31 / 5. Class A hatchback model, VinFast Fadil price list unchanged 415 million In this setting however, agents now apply a 10% discount to customers who purchase Fadil with the direct payment method.
This large reduction makes the Lux A2.0 cheaper than D-segment cars like Toyota Camry and Honda Accord. With the SA2.0 lineup, the price after dropping is much higher than many D-class SUVs like Toyota Fortuner, Hyundai Santa Fe, Ford Everest. VinFast’s two Lux models are larger than other comparable brands from other brands. The company itself also positions Lux in the luxury segment rather than the mainstream.
According to the Vietnamese automaker’s explanation, the price cut of hundreds of millions of Lux cars aims to stimulate consumer demand due to the impact of the Covid-19 epidemic, which in part makes the domestic market for automobiles decrease their purchasing power.
Announcing the new price in May 2020 is VinFast’s fifth adjustment in nearly a year and a half, as of November 20, 2018. Contrary to the previous 4 consecutive price increases, this time the company lowered prices.
In earlier times, despite competitors slashing prices to stimulate demand, VinFast persisted with the price increase program established in 2018, bringing the price of models to “3 no.” Currently, however, when the market shrinks in all respects, companies and agents are making large-scale discounts to improve sales, VinFast is forced to cut prices.
Lux SA at an agent in Hanoi, 6/5 in the morning. Photo: Do Long
According to new vehicle registration data from the Registration Department in the first quarter of 2020, VinFast sold a total of 5,124 vehicles, ranking fifth in sales after Hyundai, Toyota, Kia and Honda. Statistics include cars and light commercials.
Thanh Nhan
