Brexit: New government ad campaign says “time is running out” for companies to prepare for a no-deal deal | Political news



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Boris Johnson must warn businesses trading with Europe this week that time is running out to prepare for a no-deal Brexit.

the Prime Minister Y Michael Gove – the cabinet minister in charge of no-deal planning – will hold talks with business leaders, urging them to step up their efforts.

An ad campaign is being launched, titled “Time is Running Out” and the HMRC is writing to 200,000 businesses to set new customs and tax rules to take effect.

The movement follows the collapse of trade negotiations between Lord Frost and Michel Barnier last week, which ended with Lord Frost, the UK’s chief negotiator, telling his EU counterpart not to bother returning to the UK this week.

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Sophy Ridge On Sunday Highlights

Interviewed on Sky News’ Sophy Ridge Sunday Gove suggested that there is now a less than 50% chance that the UK will reach a trade deal with the EU after Brexit.

Announcing the no-deal campaign, Mr Gove said: “At the end of this year we will exit the EU single market and customs union and this means there are new challenges and new opportunities for businesses.

“Make no mistake, changes will take place in just 75 days and time is running out for companies to act.

“It is up to all of us to get down to work now to take advantage of the new opportunities available to an independent trading nation with control of its own borders, territorial waters and laws.”

Commerce Secretary Alok Sharma added: “With just 75 days until the end of the transition period, companies must act now to ensure they are ready for the UK’s fresh start as an independent trading nation once again.

“There will be no extension of the transition period, so there is no time to waste. There will be a guaranteed set of changes for which companies must prepare.

“Business has a crucial role to play in ensuring a smooth transition, and the government will be there to support them through this change every step of the way.”

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Brexit warning without prime minister agreement

The government’s advertising campaign will warn companies:

  • If you sell products to the EU, you need to prepare for new customs procedures.
  • If you are traveling to the EU for work reasons, you will need to check if you need a visa or work permit and apply if necessary
  • If you employ foreign nationals, you will need to prepare your business for the implementation of the new immigration system.
  • As of January 1, 2021, if you want to hire someone from outside the UK, including the EU, you must be a Home Office Licensed Sponsor.
  • If you are a UK company or organization receiving personal data from contacts in the EEA, you may need to take additional steps to ensure that the data can continue to flow legally at the end of the transition period.
  • If you provide services in the EU, you must ensure that your qualifications are now recognized by EU regulations in order to practice or serve clients in the EU.

In a move to speed up the government’s preparations, Gove has ordered the cabinet Brexi The subcommittee will meet five times a week and he said he will chair the 150th committee meeting next week.

He will host European Commission Vice President Maros Sefcovic at a meeting of the EU-UK Joint Committee in London on Monday to discuss progress on the implementation of the Withdrawal Agreement.

The Prime Minister and Mr Gove will hold a call on Tuesday with representative organizations of companies, federations and companies with large supply chains.

British Chief Negotiator of Task Force Europe in Cabinet Office David George Hamilton Frost with Head of the United Kingdom Task Force of the European Union Michel Barnier (R)
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Lord Frost and Michel Barnier have said that there are significant obstacles to overcome in reaching an agreement.

In response to Gove’s announcement, British Chambers of Commerce Director General Adam Marshall said: “In the face of the triple threat of a coronavirus resurgence, tighter restrictions and a disorderly end to the transition period, it is no wonder companies are struggling to prepare. “

“Many companies will be weary of positions, cliffs and deadlines, while others are still grappling with fundamental challenges as a result of the pandemic.

“An agreement between the UK and the EU is still possible and essential. A lot may change for business at the end of the year, but an agreement would give companies more clarity so they can plan and adjust.”

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