CP magnate chooses 4 pilot provinces. The “Integrated Agriculture” model creates a new Thai economic base.



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“Thanin” is preparing for the Integrated Agriculture project in the 4.0 era, preparing to select 4 pilot provinces Modeling the “3 benefits 4 interlaced” conceptual model laying the foundation for a sustainable Thai economy.

After Prime Minister General Prayut Chan-ocha sent a letter to 20 Thai billionaires to help the country overcome the Khovid-19 crisis. Thanin Chearavanont, Chairman of the Charoen Pokphand (CP) Group, responded to the letter with the idea of ​​Many Specific Issues for the Prime Minister

There is a project that CP will carry out and it is very interesting: integrated agriculture in the 4.0 era. The prototype project “3 Benefits 4 Synchronization” that CP has carried out has experience in the selection of 4 pilot provinces in Thailand. Prototypes To raise farmers Have a high sustainable income

For more details in the letter stating that Mr. Thanin is preparing to use the successful “3 benefits 4 harmonics” model. It takes the form of a 4-party cooperation, namely “government-private-financial institutions and farmers” to support the development of modern agriculture. What produces 3 benefits: benefits for the country, for people and finally for the organization.

That the project will be implemented in Thailand Proposed in the Prime Minister’s letter It is considered a special project to revive farmers from the economic poisoning of the plague. That affects Thai farmers. Create sustainable income for farmers. Through the use of technology in the agricultural era 4.0

Mr. Thanin stated that the project description is “Agriculture that sprouts from Thai soil on earth. I call it oil in soil. Agricultural products should be more important than oil. Because agricultural products elevate human life. But Oil feeds the life of the machine. And who is more important? This is a national treasure more than oil. “

Why Are Japanese Farmers Richer Than American Farmers

Mr. Thanin gives an example in Japan. That has been important to farmers since ancient times. Considered as a philanthropist to create food for the entire country. Therefore, the Japanese government considers farmers as the base of the country. Making Japan’s agricultural products the most expensive in the world Farmers’ incomes are therefore the highest in the world.

“Why are Japanese farmers richer than Americans? Because since ancient times, the Japanese emperor praised the farmer as a benefactor of the nation. He creates food to feed the entire country. Agriculture is therefore like the Emperor’s left hand The emperor’s right hand is a samurai who is a soldier protecting the country

With this policy since ancient times, Japan’s agricultural products are the most expensive in the world. Therefore, farmers’ income is the highest in the world. Japanese farmers travel around the world. Stay in a 5-star hotel because the Japanese government understands that Farmers are the base of the country, “said tycoon Thanin.

In the letter, tycoon Thanin emphasized that farmers are an important part of the country. Agricultural development must be fully integrated. For sustainability That is, farmers must have sufficient income to release debt. And it can support the family for a long time. But in the past, Thai farmers are farmers who are at high risk in three ways: 1. Financing 2. Natural disasters and 3. Unstable price of agricultural products. Faced with high risks but low profits And I still have problems with arable land Irrigation problems that lack management.

Although Thailand is lucky to have a lot of rain a year instead, let 60% of the water flow into the sea, while many more groundwater flows into the sea as well. Therefore, only water management is serious, it will help many farmers. And you have the option to grow high-value crops that require a lot of water. It will give villagers more and more options. Able to integrate agriculture. And it can be extended to livestock and tourism too

Choose 4 provinces prototype “3 benefits 4 coordinates”

For the 3 Benefits 4 Coordinate model, there is a commitment to sustainable projects. Not just doing it for a few years and giving up. In the past the Charoen Pokphand Group has implemented modern farming projects. To be a model for learning how to raise farmers sustainably, for example in Thailand there are farming projects in Nong Wa Phanom Sarakham District Chachoengsao From the deserted land of more than a thousand rai. For over 37 years, the agricultural village of Nong Wa Promoting Pig Raising Careers Until now, it has become a successful example of the community. Strong and capable of earning a living alone. There are people who come to study and observe from all over the world.

In addition, there are projects under the Model 3 Benefits and 4 Collaborations that have been completed in China, including the project of 3 million laying hens in Ping Ku, Beijing, 100 million broilers per year, 1 million pigs per year, including agricultural projects. 8,000-acre Shishi Modern Development Area, Zhejiang Province Which is a complete integrated modern agriculture near the city Keeping everything in the same place Complete with vegetables and livestock, for example.

Mr. Thanin said that the selection of 3 model areas for agricultural integration, 3 benefits, 4 coordination in 4 provinces will be like a school for farmers to observe and study. The model area must be sustainable and capable of using technology. Participation And Distribute Income To Strengthen Basic Economy Building Food Security And Long Term Food Security For Thailand

From Nong Wa, Thailand To Ping Ku, China

In the letter magnate Thanin He talks about his experience in integrated agriculture under the Model 3 Benefits 4 model, coordinated in Thailand and China, starting from Thailand Nong Wa Agriculture Village, affirming that this village was created from the royal initiative of His Majesty the King Rama IX regarding agrarian reform (1973). Land reform is a way that allows farmers to have their own arable land.

By tycoon Thanin See what should help these farmers is bring the best technology to transfer farmers Along with marketing assistance, CP has the experience to enable these farmers to really secure their careers.

The “Nong Wa Agriculture Village” project was established in 1977 on a 1,253 rai plot in the Ban Chong Sub-district, Phanom Sarakham District, Chachoengsao Province, to promote pig farming care for poor farmers. With the sheriff to select these farmers. Although project participants have no guarantors, but the bank, which is the capital lender, is quite confident that if farmers have CP as their consultants, then everything will be easy. Because CP is the whole market to buy AND guarantee farmers’ credit facilities with banks.

Therefore, CP brought the most modern technology in those days, which is the world-class technology that is transmitted to farmers. Starting with the farmer leader. Who is open to learning and action in new ways. Create participation, understanding, access and development.

After that, the company searched for excellent animal species from the United States. After obtaining the product The company is responsible for finding markets for farmers. Same as this project, assuming all risks in CP It turns out that after 10 years of poor farmers There is no place to eat So you can own all the property. Having Your Own 24 Rai Of Land By not having a profession, you can skillfully raise pigs For lack of knowledge, they can form a group to establish a village as a legal person on behalf of “Nong Wa Agriculture Village Company Limited

“This is considered as an example. But it has been done for decades, but in this era, the technology is much smarter. It can complete. And more modern, which is currently choosing the area. And it will make the income for farmers and farmers to be Later, in 2012, CP went on to undertake agricultural development projects for sustainable communities in China, implementing a comprehensive project of 3 million Ping Ku laying hens – CP Group in Xifan Gezhuang Village, Yukou Sub-district, Pinggu District , China, is Asia’s largest and most comprehensive modern laying hen project under the name “3 million laying hens project.” Ping Ku – Charoen Pokphand Group “

It is considered the number one project in the largest size in Asia and the second largest in the world. It can raise up to 3 million laying hens with a production capacity of 54,000 tons per year. The project has a total investment of 720 million yuan or around 3.6 billion baht and 1,608 Families, or around 5,000 people, have benefited from the implementation of this project by Chinese farmers. Farmers’ income comes from renting land. If calculated as an individual, the rental fee is 400 yuan per person per year, a cooperative bond of 1,500 yuan per year, and salary income. The minimum wage in Beijing is 1,500 yuan, but this project hires 3,000 yuan. If many families have many people, the total income is even higher. Cause the average farmer to earn an average of 22,000 baht per farmer

Including modern agricultural project, 8,000 rai Chixi development area, Zhejiang province. Being a fully integrated modern agriculture near the city. Close to Shanghai Keeping everything in the same place Complete with vegetables and cattle. In addition to using modern technology for agriculture, such as the use of GPS systems AND the computers used to control the work of the plow Without the need for a driver Helps to reduce costs and control product performance. Able to view historical data on when each plant started growing AND take statistics to scan QR code You can view historical product data from scratch via smartphone

For this project, plan to become a food production source to feed 100 million people around Shanghai. Initially, the value of the project is 4 billion to 5 billion yuan, or around 20 billion – 25 billion baht.

From past experience, the Charoen Pokphand Group is committed to developing a sustainable agriculture model to increase stable incomes for Thai farmers. In this process, you will bring knowledge from experience in many countries to do in Thailand again. What technology today is very advanced? It will be easier to achieve than in the past and sustainable income for farmers.



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