Business On My Way: Projecting the future … after the “Covid-19” crisis



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“Many people have probably gone through a global crisis many times. If the economic crisis like Financial crisisIn Asia in 1997 and the hamburger crisis in 2008, including public health crises such as the spread of the SARS virus, swine flu and Ebola, as well as the natural tsunami crisis. All of which occurs in a spatially limited AND impacted area. “

This is the dialogue in a column. Business on my way Have the opportunity to speak to “Dr. Phan Artchairat” Director of the Office of Innovation (Public Organization) or NIA (NIA) He told the future of the world from now on after the Covid-19 crisis ended

Dr. Breed may recall that the Covid-19 virus outbreak is currently taking place. This crisis has created a broad impact. And very intense. Although the number of deaths may seem less severe compared to the occurrence of swine flu or tsunami, but with an epidemic that occurs easily and quickly. Causing anxiety around the world

The prospect of the Institute, Innovation or IFI under the operation of the NIA has analyzed the impact of the crisis. That will be a variable for future changes. With things to see include

1. Geopolitical form With China as the center will be more pronounced The virus, the covid-19 that occurred in China, was the first country affected by the interruption of manufacturing in China. Affecting the global value chain and all regions of the world Both upstream, midstream and downstream producers as well as consumers But China can enter the recovery phase quickly with strict and effective measures to combat the spread of the virus.

Furthermore, China has an economy large enough to easily create economic stimulus and domestic consumption. There is no need to depend on the external economy. And while China is recovering rapidly, many countries are fighting the epidemic. It is an opportunity for business and the Chinese economy to recover at an accelerated rate. While other economic areas like the European Union and the United States are still traumatized

2. Society familiar with digital technology. I cannot deny that the past Digital technology learning prevails only in certain age groups. But the Covid-19 crisis caused people to live socially apart. Causing an openness to technology that will help connect with the outside world, such as growing use of the online meeting system. Using digital money. Watching movies online. These things help consumers get familiar. And open to more digital technology Which leads to changing behavior that makes the world Enter the digital society faster than expected

3. Industrial management and self-sufficiency. In many countries, the dependency ratio of the service industry compared to manufacturing is continuously growing. But for Thailand, the tourism and services industry is a large industry that generates income and employment. From the Covid-19 crisis that caused many countries to close borders / close the country People began to live far from society. Resulting in a non-system dependent life

“It definitely affects the service industry such as travel, tourism, wholesale and retail, entertainment, restaurants and shops. The industry that is least affected is the Digital Platform Services group. And high-value services including the manufacturing industry Reflecting the problem of self-sufficiency that is linked to the country’s industrial leadership. “

The NIA director says starting a business is also becoming more difficult. In the past, startup companies were created out of the need to solve problems for consumers. And by leaps and bounds with investor investment But from the Covid-19 crisis Causing the global economic downturn Consumers are beginning to pay more attention to fundamentals than to new needs. The inclusion of investors will delay investments because they have to set aside money to rehabilitate the business. But in this crisis, it may be an opportunity for new digital groups AND advanced technology to come to solve urgent problems OR respond to changes in consumer behavior

4. Economic recovery requires the government and large companies. Living with space in society Including closing the country It will have a direct impact on the workforce, service companies, small and small entrepreneurs. In which the effects will be more severe If it lasts a long time But those who can still do business will be large companies with high reserves. There are a variety of businesses.

When the Covid-19 crisis ends, the government and large companies will play an important role in the economic recovery. But the government must supervise to avoid monopolies and inequalities in competition. And you must work closely with large companies to create jobs. And revitalizing economic activities

“Kovit -19 is still an important lesson in the world. That must have a way of dealing with a crisis. The answer is divided into 3 steps: step 1: coping before the accident, step 2: coping during the accident and step 3: post-incident rehabilitation, ”said Dr. Phan.

This event requires labor in all sectors, including public, private, including all Thais. Join hands Stopping the Covid-19 crisis Let this happen together.

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