Updated 27 aug. Article originally posted on 25 Aug. With twenty percent sales of the MacBook, Apple has a wonderfully small problem at the heart of the laptop’s success. Just before macOS moved to an ARM-powered future, the audience for the older Intel standard flourished, Apple CEO Tim Cook Presents …
Read More »Apple’s Radical MacBook Pro presents multiple issues
Updated on August 26th. Article originally posted on August 23rd. There’s no doubt that Apple’s move from Intel to ARM for its Mac family is an ambitious and multi-year project. As the first ARM-based machines reach consumers by the end of this year, there are three major challenges facing Apple’s …
Read More »New iPhone 12 leaks, iPad Air release date, Goodbye MacBook Air
Looking back on another week of Cupertino’s news and headlines, this week’s Apple Loop includes the latest leaked design of the iPhone 12, the launch date of Apple’s new iPhone 12, Epic Games’ battle with the App Store, and losing the MacBook Air, latest iMac reviews, iPad Air specs lea, …
Read More »Apple’s new MacBook Pro hides an awkward problem
Updated 20 aug. Article originally posted Aug 19 Apple’s move to ARM is a radical move for the Mac platform, but the very nature of the move will be enough for many to consider alternatives to the MacBook Pro and MacBook Air. But why? SHANGHAI, CHINA – 2020/01/12: US multinational …
Read More »Apple’s next revolution should ignore the MacBook Pro
Updated 18 aug. Article originally posted Aug 16 There’s no doubt that the hardware and software intended for Apple’s first ARM-powered MacBooks are impressive technical feats, but that all will mean nothing if Tim Cook and his team are unable to sell the machine. Fortunately, that’s one of Apple’s strengths. …
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