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Fun is different! The Fällanden fire department of the canton of Zurich burned their fingers with their advertising on Instagram.
The team was looking for female growth. So far, there is only one woman in the Fällanden fire department. Women should be recruited with a fun idea. A demolished cabriolet and the gallant saying: “Women cannot park.”
Then the twist: “Women can do the fire service very well.” The post caused a stir. However, in a negative sense. Sexist advertising spread like wildfire. There were criticisms.
The commander apologizes
A fire quickly broke out under the roof in the Fällanden fire department. Instead of female growth, there was an apology. “The Post should only provoke something and in no way be misogynistic. I apologize if anyone felt this way, ”Fälland Commander Marco Bachthaler tells“ FM1Today ”.
The publicity grew on his dung. And completely alone. So that something like this does not happen again, several people will keep an eye on it in the future. Since then, the post has been removed.
