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Novak Djokovic makes a mistake again! The world’s number one smiles and poses with a box he received from a Serbian brandy maker. The tricky part of the ad campaign: Draza Mihailovic’s image is displayed on the box.
During World War II, Mihailovic was the leader of the Chetniks, a partisan group that fought for an ethically pure Greater Serbia. He is revered as a popular hero among Serbian nationalists, and was even awarded military medals by France and the United States during and after the war. In Croatia, Bosnia and Herzegovina, and Albania, however, he is responsible for ethical clean-up operations that have killed tens of thousands. In 1946, a Sarajevo court found him guilty of war crimes and Mihailovic was executed. In 2015 he was rehabilitated by the highest court of appeal in Serbia. A trial that was very controversial at the time.
«With a photo you destroy everything»
The fact that the Serbian Djokovic is now promoting a product with a Mihailovic sticker is seen as a provocation in the neighboring Balkan countries. Anger is particularly great on the many online portals. «With a photo he destroys everything he has built over the years. His reputation is now permanently damaged, “says” Klix.ba “from Bosnia. The also Bosnian” factor “says:” In addition to the photo of the man responsible for the deaths of more than 50,000 people, the rakija box also bears the inscription “made in honor and fame of the heroes of Ravna Gora”. . “Explanation: The Ravna Gora Mountains in Serbia are considered the monument to the Chetnik movement of Draza Mihailovic.
The Croatian media “Index” is surprising that Djokovic can be photographed with the image of a man “who had committed serious crimes against Croats and Muslims.” An assessment that the Serbian newspaper “Vecernje novosti” dismissed as a form of public opinion: “The media in Croatia are trying to criticize our tennis player for posing with a rakija”
It is not known if Djokovic really wanted to make a political statement or if it was a more clumsy oversight. The 33-year-old has not commented on the promotional photo. (Red)