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- The group accountability initiative got off to a very good start for the November 29 vote.
- A clear majority of 63 percent would have voted “definitely” or “more or less” yes in mid-October for more responsible companies.
- Only one-third (33 percent) said they were “definitely” or “most likely” not at the presentation.
Defenders of the popular initiative, The link opens in a new window According to SRG’s first trend survey, “For Responsible Businesses: Protecting People and the Environment” have a 30 percentage point lead. Opinions on the presentation are already advanced and 68 percent of those surveyed have confirmed them. Only four percent remained undecided.
Downtown parties are crucial
The initiative requires Swiss companies to also comply with environmental and human rights standards abroad. You want to establish stricter legal obligations than before and action must be taken against violations.
At first glance, the corporate responsibility initiative corresponds to the pattern of a popular left initiative that is rejected by the bourgeoisie. This is also clearly evident in voting intention after party affiliation.
The submission is rejected by supporters of the SVP (58%) and the FDP (66%). On the side of the political left, on the other hand, opinions are made: the actions of themselves are 95 percent for the supporters of the Greens and 93 percent for the PS. In LPG it is still 78 percent.
CVP supporters still expressed themselves as supporters at 56 percent despite the slogan adopted by the parent party. At 63 percent, non-party affiliates are also among supporters. But despite the high level of approval, it is not yet clear whether the initiative will do so, says political scientist Martina Mousson of the gfs.bern institute.
It is not just a left-right issue, there are many more factors at play. “Ultimately, it will depend on the political center, the CVP supporters and those who are not part of the party.”
Most important environmental issues for women
In addition to human rights, the corporate responsibility initiative also explicitly emphasizes environmental standards for companies. In the public debate, environmental issues are currently very important, says Mousson: “That was seen in the 2019 elections, and also in the September vote. Environmental problems are emotional and move people and that leads to a high level of sympathy for this staff. “
The first trend survey shows how important the “gender” factor is in the corporate responsibility initiative: while 55 percent of men want to vote yes, it is 72 percent for women. More than half of the women “definitely” want to vote for the initiative.
For Mousson, this clarity is high for women, but not entirely surprising in relation to the environment issue: “We know that women tend to vote more ecologically than men on environmental issues.” Women are more motivated to participate politically than before.
In interviews, gfs.bern found that voting intention is increasingly the same. The political scientist sees this as an effect of the 2019 elections and electoral campaigns, which were very specifically directed at women in the previous period and which obviously affected them.
The 2019 elections continue to take effect.
In the decision on the corporate responsibility initiative, women thus played a decisive role, as the September vote also demonstrated.
