Apple Watch is the heart of Singapore’s new healthy lifestyle campaign



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Apple is trying to imagine itself as a health-oriented tech company and the latest partnership is a huge step forward. The Cupertino company reached an agreement with the Singaporean government to use its watch to promote a healthy lifestyle in the Asian-Pacific country.

Citizens will be able to track their sleep, movement, food, and attention through their iPhones and Watches on a platform, called LumiHealth.

Apple joins Singapore to promote a healthy lifestyle in the country

LumiHealth has been developed specifically for the needs of Singaporean users. It was designed by the country’s Health Promotion Board, as part of its Smart Nation initiative, with the aim of taking advantage of technology to provide benefits to individuals and businesses.

With the help of technology and behavioral insights, the app can “empower Singaporeans and residents to adopt healthy habits through personalized reminders, programs, activity training and incentives,” according to an official press release. To make all of this interesting, the developers at LumiHealth implemented a “friendly intergalactic browser” that guides the Apple user through tasks based on age, gender and weight. It also helps meet step counting goals, promotes swimming, yoga, and other activities.

Apple joins Singapore to promote a healthy lifestyle in the country

LumiHealth can also add reminders for health exams and immunizations, which should not be classified as a magic feature; After all, everyone should be eager to visit their GP regularly instead of being afraid to jump into an ambulance that can take them. to bankruptcy.

The big caveat from LumiHealth is that it is not free – the app is pre-bookable on the App Store and detailed payment plans will be offered for a two-year program starting in late October 2020. However, active citizens can get some of your money back, with the platform offering rewards of up to SGD380 (around $ 280).

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