Several publishers are apparently considering raising prices for games on PS5 and Xbox Series X


Following the news that NBA 2K21 will cost $ 10 more on PlayStation 4 and Xbox Series X, research firm IDG Consulting has said that other game publishers are also considering price increases for their games. Speaking to GamesIndustry.biz, President and CEO of IDG, Yoshio Osaki explained how the price of games “has been stable since 2005, while the price of television and movies has increased significantly”

“The last time the next generation launch software price went up was in 2005 and 2006, when it went from $ 49.99 to $ 59.99 at the start of the Xbox 360 and PS3 generation,” Osaki said. “During that time, costs and prices at other affiliated verticals have increased.”These other affiliated verticals include next-generation console game production costs, which have seen increases from “200% to 300%, depending on IP, studio, and genre,” without an increase in the price of games. .

For the sake of comparison, “movie ticket prices have increased 39%, Netflix subscription costs have increased 100%, and cable TV packages have increased 105%.”

“Even with the increase to $ 69.99 for the next generation, that next generation price increase from 2005 to 2020 only increased by 17%, well below the other comparisons,” Osaki continued. “While the cost of development and publishing has increased, and prices in other entertainment verticals have also increased substantially, the price of next-generation software has not reflected these increases. $ 59.99 to $ 69.99 does not even cover these other increases in costs entirely, but yes move it more in the right direction. “

Current and Next Generation NBA 2K21 Cover Art – Kobe Bryant, Damian Lillard, and Zion Williamson

He concludes by stating that “Not all games should fetch the price of $ 69.99 in the next generation, but iconic AAA’s like NBA 2K deserve this price more than others.”

This news of the NBA 2K21 price surge was revealed alongside the Kobe Bryant Mamba Forever Edition celebrating the basketball legend who played for the Los Angeles Lakers from 1996 to 2016.

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Adam Bankhurst is a news writer for IGN. You can follow him on Twitter @AdamBankhurst and on Twitch.