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1. Friday 18: ‘You on TV!’ It is seen by 397,700 viewers. The presenter is Manuel Luís Goucha. Monday 21: the same TVI program has 659,600 viewers. The (resounding) result is due to the return of Cristina Ferreira to the small screen, reissuing a successful duo on Portuguese television. At the same time, at the SIC, ‘Casa Feliz’ has 357 thousand viewers. Reading is easy after these numbers: at a time when the rifles for the public war are counted more than ever, the Queluz de Baixo station does not need ‘Cristina’s Day’, once a week. Yes, you need your biggest antenna star every morning between 10:00 and 13:00. Cristina has to be in the air. Forever. Like Cristiano Ronaldo he has to be on the field. Forever.
Obviously, ‘You on TV!’ it would not always achieve, from Monday to Friday, audiences of more than half a million viewers. But, almost certainly, Cristina and Goucha, together in the program until December, would lead TVI to win at this moment, they would help pack the station for other results, specifically in ‘Jornal da Uma’ and in ‘A Tarde É Sua ‘, they would give a lot of money to the company and lay the foundations of success for 2021. In fact, as it happened like the same protagonist in SIC. The presenter, director and shareholder have the floor.
2. The new information from TVI gained another impetus with the modern, beautiful and megalomaniac, dynamic studio with Pedro Mourinho and other news pivots, but that is not enough. For now, the contents of the newspapers are far from corresponding to the proximity policy that is intended with the Portuguese and the country, and this is essential to attract viewers. We will see what the next few weeks will bring us to make a more serious and rigorous assessment. The truth is that the writing of SIC, although it has made childhood mistakes recently, is unstoppable. The public proves it. 3. After the premiere of ‘O Atentado’, a quality series signed by Francisco Moita Flores, RTP1 is committed to a new season of ‘La Voz’, already on Sunday 27. Now, here is more good news for those who want to survive. to the dictatorship of ‘reality shows’.
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