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The new era of beauty is reappearing with a click! Strokes Beauty Lab launches its line of premium click lipsticks, bringing the brand’s promise of daily confidence to the beauty talk.
Two months after making its defining entry into the industry with The Brow Artist Collection, five revolutionary brow beauty products that redefined excellence in hair, the new era is back to show you how you can and why you need #LipItUpAnyDay.
The Velvet Click Stick Collection is Strokes Beauty Lab’s line of matte lipsticks that comes with a unique, non-shrink click stick feature to ensure little to no product waste. Its full body coverage protects the creamy and buttery texture of the product that allows a moisturizing sensation despite its matte finish.
Lightweight, long-lasting, and highly blendable and buildable, velvety matte lipsticks deliver a flawless, rich, and pigmented pop of color using just the right amount of product at hand.
Click lipsticks come in nine universal shades for inclusive suitability and for any everyday wear: Cameo, Teresa, Flamingo, Contessa, Copperhead, Viper, Lady Luck, Spice and founder and CEO Momoi Supe’s personal favorite: Vittoria .
The newest lip beauty must-haves on the beauty market are infused with vitamin E, plant-based squalane, and sunflower seed oil to condition lips for long-term, plump, plump skin, staying true to the practice of the brand to unite the beautification with the treatment.
Designed in California and manufactured in the People’s Republic of China with globally sourced ingredients, the high-quality, cruelty-free products are offered at a refreshingly affordable price.
price, continuing the new age narrative of the true cost of quality beauty.
The brand’s signature inclusion of empowerment claims on its packaging also continues. “I am thriving”, “I am captivating” and “I am compelling” are just a few of the guarantees that one will get whenever they want and need a touch of velvet.
Momoi, who was inspired by the lip tattoo services of her eye studio, wanted to create affordable and readily available counterparts to the level of art her brand promises.
Momoi Supe’s Strokes Eye Beauty Studio has been offering a variety of semi-permanent makeup services tailored to the eyebrows, eyes, and lips since its establishment in 2015 as the first and only eye beauty studio in the country. With beauty enthusiasts who would opt for a more temporary lipstick solution in mind, Momoi created the Velvet Click Stick collection.
“At the heart of the Strokes brand is the promise of everyday trust, so I wanted to create products that could be worn any day and for any occasion. The Velvet Click Stick Collection is just one of many results of wanting to fulfill this promise, and I am so excited to have introduced another one so soon after introducing The Brow Artist Collection! “
The brand crossed the threshold of global cosmetics in September 2020 and became one of the few selected Philippine brands to work with internationally prominent creative talents from New YorkB to bring the artistic potential of their products to life in a prominent campaign to your collection of eyebrows and lips.
Misha Shahzada, the New York campaign makeup artist whose work has appeared on artists like Vogue, Elle and Marie Claire, called the Velvet Click Stick Collection her “favorite of all.”
Other creative talents include New York-based Filipino creative director Audie Umali, who has worked with various luxury brands in New York, London and Paris; and internationally acclaimed models of diverse ethnic backgrounds.
Strokes continues to reach beauty enthusiasts around the world, first, with her #BrowtifulAnyDay campaign, and now, with the introduction of her lip collection through
#LipItUpAnyDay campaign that will further solidify the Manila-born brand’s status as the home of world-class makeup art.
The Beauty Lab is now here to help you #LipItUpAnyDay by coloring the talk – the stories we tell, the roles we play, and the proclamation of our own definition of beauty. In the resurgence of the new era led by the Velvet Click Stick Collection, every click movement will speak of everyday confidence through now velvety lips.
The Strokes Beauty Lab Click lipstick collection launches today exclusively at www.strokes.ph. It will also be available on Shopee (November 27) and Lazada (). November 28
