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As we explored interests during the pandemic, there was a need for local partners to have technical support in this phase. This is something that Breville Philippines, a premium home brand, distributed exclusively by IAJ Wellness Corp., made sure to deliver throughout the year as it celebrates its first decade in the industry.
Known for its premium kitchen products like the Barista Express, the Smart Oven Pro and the Juice Fountain Max, the brand has dedicated its year-long efforts to inspire cooking mastery by bringing the best tools to the market. Breville, a world heritage brand, has championed culinary craftsmanship and technology art with its products, event initiatives, and partnerships with top experts in the food and beverage industry.
Among its most recent and highly successful events is the “Breville Virtual Coffee Hub,” which invited the best chefs and baristas in the country to share their recipes and techniques with everyone. Facebook’s free live event, which was open to everyone, talked about everything and anything about coffee and baking, and hosted various cooking and prep challenges for event participants.
Now that the year is almost over, the premium brand closed 2020 in a forceful way by hosting a two-part virtual event as its last hurray. “Bravo, Breville!” served as a holiday celebration for the brand and was streamed live on Facebook at two separate events on December 12 and 19 at 3pm.
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