[ad_1]
A survey by Social Weather Stations shows that one in five or 21 percent of working Filipinos lost their job due to the pandemic. And with more than 400,000 positive Covid-19 cases in the country in early November plus a series of deadly typhoons, it is understandable that many Filipinos have struggled to find reasons to celebrate Christmas this year. But the cold air coupled with the Christmas rituals with which we welcome the season still offers people some comfort, hope and joy.
Always present at Philippine dining tables, particularly during the holidays, Coca-Cola continues to fulfill its mission of lifting spirits and bringing people together. With the lighting of iconic parols (lanterns) in sari-sari (variety) shops in almost every corner of the country, decorating all of their manufacturing sites across the country with Christmas lights and decorations, and displaying bright red Santa trucks To deliver the beverages that have refreshed Filipinos for more than a century and helped communities restart and rebuild lives, Coca-Cola seeks to awaken a sense of togetherness and ignite renewed hope for the brighter days ahead.
The Philippines has more than a million sari-sari stores across the country, one in almost every corner of the community, and these have been one of the most affected industries in 2020. According to a survey by the Philippine Sari Association -Sari Store and Carinderia owners, 42 percent of sari-sari stores and 75 percent of carinderias (restaurants) were forced to close during closure.
[ad_2]
