Charmin’s toilet paper maker Procter & Gamble Co. has teamed up with other consumer product conglomerates with its own updated climate change campaign, and agrees with its rivals that the next decade is a critical time for action, but drawing new concerns from natural resource groups.
CEO David Taylor and Director of Sustainability Virginie Helias announced the “It’s Our Home” campaign on Thursday, intending to use “nature as a climate solution” to achieve carbon neutrality by 2030.
P&G has an existing goal of reducing greenhouse gas emissions by 50% and buying 100% renewable electricity by 2030 and is on track to meet its commitments by 2030, he said. However, under current technologies, there are some emissions that cannot be eliminated by 2030. By investing in natural climate solutions, the company will accelerate its impact in the next 10 years, he said.
The company announced a partnership with Conservation International and World Wildlife Fund to restore selected Philippine mangroves and help restore California’s wildfire devastation, among other projects.
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“Despite creating an appearance of sustainability, P&G continues to knowingly cause damage to places like the climate-critical Canadian Boreal Forest.”
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But groups like Stand.earth and the Natural Resources Defense Council said there was a large swath of forest, Canada’s old growth boreal or northern forests that were ignored. The forest absorbs and stores CO2, an important contributor to global warming.
NRDC rates P&G an “F” on its latest toilet paper scorecard, accusing the company, and its rivals, including Kimberly-Clark Corp. and Georgia-Pacific, of relying too heavily on virgin forest tree fiber Boreal instead of recycled content or sustainable alternative fibers to make your products, including Charmin, Bounty and Puffs.
“Despite creating an appearance of sustainability, P&G continues to knowingly cause damage to places like the climate-critical Canadian boreal forest,” said Shelley Vinyard, boreal corporate campaign manager at NRDC, in response to the launch of “It’s Our Home ” “Ultimately, they are a key driver behind one of the most wasteful and egregious supply chains in the United States market: tree-to-bathroom tubing.”
Vinyard leaned on a common complaint from environmentalists when it comes to corporate actions: overdependence on carbon offsets. Carbon offsets have long been derided as a way for corporations to avoid taking responsibility for the effects of their own sourcing on the planet.
“P&G now promises to invest in protecting carbon sinks as a way to offset the rest of the emissions from its operations by 2030, while continuing to use critical boreal forest fiber for its disposable tissue,” said Vinyard.
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“We have worked with P&G to drive climate progress and protect forests for more than a decade, because the scope of their business means they can deliver results on a scale that matters.”
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At the time of the release of the toilet paper report card, Procter & Gamble and the Forest Products Association of Canada told Reuters that their regulated industry requires sustainable forest management, including replanting.
Other groups generally believe that corporate giants should be partners. “We have worked with P&G to drive climate progress and safeguard forests for over a decade, because the scope of their business means they can deliver results on a scale that matters,” said Carter Roberts, President of the United States and CEO of WWF. .
Kimberly-Clark KMB,
earlier this month it released its updated sustainability plan, now aiming to reduce its plastic, water and natural forest footprints by 50% by 2030. The new sustainability strategy replaced Kimberly’s previous “Sustainability 2022” framework -Clark, after most of your goals were exceeded. Unilever UL,
, the father of Ben & Jerry’s, Lipton, Marmite and more, last month spent € 1bn ($ 1.13bn) for a climate and nature fund, and promised net net emissions across its product line by 2039.
P&G shares have changed little over the year, an increase of approximately 8% since mid-July 2019. The DIA Jones Industrial Average DJIA,
it is trading down 6% in the year to date.
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