There are three pizza options available for Panira customers – Cheese, Margarita and Chipotle Chicken and Bacon – and prices will range from 8 8 to $ 9 depending on the taste.
“Our guests have been demanding this for years,” Eduardo Luz, Panera Bread’s chief brand and concept officer, said in a press release.
This step is due to the rapid decline of casual breakfast during the epidemic. Before the epidemic, Panera had Began focusing on its dinner business, which represented more than 30% of the company’s sales, and the introduction of pizza is a direction to move in that direction. Panera is counting on her new pizza to boost dinner sales.
While the nearly 35-year-old brand is focusing on dinner time, another quick casual chain is competing to get back to breakfast. McDonald’s (MCD), For example, on Wednesday introduced new pastries for the first time in a decade.
The company said in a press release that “restraining traffic in industries is increasingly shifting to day shifts, allowing flatbread pizza paneras to compete more in daytime segments and appealing to consumers to choose,” the company said in a press release. Said.
The world of fast food has been a busy month for new releases. Dunkin (DNKN)‘Added spicy dessert to her menu, Papa John’s (PZZA) Introducing the new Cheesburger Pizza, Wendy rolled out a new chicken sandwich and Kentucky Fried Chicken released a new sauce.
Panera has doubled its delivery business year-over-year and more than half of its sales take place in stores.
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