Responds to “government techniques” and large demands for money – VG



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SPORTS FRIEND: Minister of Culture and Equality Abid Raja in Holmlia during a VG interview on April 20. Photo: Terje Bringedal

Culture Minister Abid Raja (V) strongly rebukes the image created by him as a minister who does not understand sports.

– I love sports and I love sports. And the techniques of governing as I am new and fresh, or I don’t understand sports, says more about those who say this than about me, Raja answers VG’s questions about the criticism he has acclaimed and the way he is spoken to.

In Tuesday’s NRK program “The Debate,” he heard Einar Håndlykken, general manager of the Odd football club, say, “We understand that Raja is new.”

– I really don’t know why they are trying to criticize me, he says, noting that he has participated in organized sports like basketball, squash, volleyball and school chess. In addition, he has run three marathons, Birken has gone and cycled through Norway, to mention something of what he himself mentions.

– I can discard the rules, the ice formation, the “screen” in basketball and know when it will be “easy” in squash. Simply put, I personally love sports and sports, and my children have been doing sports, soccer, athletics, swimming, and handball, says the Minister for Culture and Gender Equality.

Einar Handicapped criticized Raja and the Ministry of Culture at VG for “not understanding how the club operation works”, and Raja also had to endure a “hair dryer” from Sarpsborg general manager Espen Engebretsen for his appearance on ” The Debate “on Tuesday.

Soccer clubs are particularly responsive to the fact that Raja believes that “they have to think about whether it is wise to ask the state to cover the loss of sponsorship revenue.”

“I don’t see why lost sponsorship revenue shouldn’t be other industry revenue,” Engebretsen told VG.

– Soccer or the best sports are not managed as an industry. In the Elite series, the OBOS league and the Toppserien, we delivered more than two billion. This is a great store. Now, like all other industries, we must also be saved, as the state has entered and saved more, says leader Sarpsborg 08.

Strange leader Einar Håndlykken at Skagerak Arena in the deal against Sarpsborg 08 last year. Photo: Trond Reidar Teigen / NTB scanpix

Raja is not compatible with:

– An adult voice is needed here. When it burns up in the rest of the business, and the rest of the business spends money and loses billions, soccer can’t say “cover our sponsorship revenue.” It is reckless and reckless.

– You can google it

He also arrested soccer president Terje Svendsen for the following:

– When it comes to sponsorship revenue, the football president contradicts himself in “The Debate.” He says at the beginning that football has not asked for sponsorship revenue to be covered, until he says towards the end that sponsorship revenue is part of what needs coverage, Raja says.

NFF PRESIDENT: Terje Svendsen. Photo: Fredrik Hagen

The left-wing politician is heavily involved in the phone conversation with VG.

– I would like to make a recommendation for soccer: see what happens in the community around you! There are billions of companies across Norway that have huge revenue losses. They do not ask for their income losses to be covered. When soccer asks for sponsorship revenue, “nasty” was a word I used to use. And people can even google what obscene means.

– But for football clubs, is the sponsor’s income the most important income?

– And the state cannot offset all the crowns by crowns figures. A third of Norway’s top clubs are organized so that they are included in the government’s cash support scheme. These clubs can apply, online with others, to cover their unavoidable expenses.

– Clubs can also leave and send the bill to the state. In addition, we will deal with those who are not under the cash support scheme through the ticket support scheme. We are working to adjust the facilities here so that we can meet more with this, says Raja.

Will not favor

He put a total of 700 million in the crisis package that was made available for Norwegian sports, volunteering and culture. The sport requested “only” NOK 264 million, and the package was named “disco boom”.

– I myself have children in sports, and for sports in the field we are now considering parking, kiosks, flea markets and many other things that can be included in the scheme. In this scheme, sports as such have requested a quarter of a trillion crowns. No one in Norway can count on the state covering the crown of crowns.

Raja says it will not make the difference between the hairdresser and the footballer.

– Soccer cannot be favored against other companies, nor against other sports. That is the principle of equality. I see on social media that there is a lot of pressure from soccer, but there are also many companies that have had a great loss of income, he says.

Odds CEO Einar Håndlykken writes in a text message to VG on Wednesday night:

“It was not my opinion to practice government techniques, but I understand that it could be perceived as such. My intention was to show that club sports are complex and that there is a lot to participate in. In fact, I tried to reach out and show some understanding that Raja has a difficult job, but obviously I wasn’t successful. So I’m sorry to say I was awkward. “

NFF Communications Director Gro Tvedt Anderssen of the Norwegian Football Association responds to Raja’s remarks:

– A united sports movement has called for sponsorship to be included in the sports package. Soccer involves about two million people. Society is in a demanding situation, soccer is in a demanding situation, sports are in a demanding situation.

– Activity stops and layoffs are part of our daily life, part of the daily life of the business community. But it is possible to have two thoughts in mind at the same time. We are involved in limiting the infection, but we are also interested in how football will overcome the crisis. We hope that the Sports Council is also. Turning this debate into sponsorship revenue and making our concerns unknown is shifting focus away from the fact that the packages haven’t arrived, he says.

See more statistics from the Elite series on VG Live.

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