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Four former US presidents urge Americans to get vaccinated as soon as doses of Covid-19 are available to them, as part of a campaign to overcome doubts about vaccines.
Two public service announcements from the Ad Council and the corporate-supported Covid Collaborative feature Presidents Barack Obama, George W Bush, Bill Clinton, and Jimmy Carter, as well as First Ladies Michelle Obama, Laura Bush, Hillary Clinton, and Rosalynn Carter. All of them have received doses of the Covid-19 vaccines.
Ad Council / You Tube
Former US Presidents Bill Clinton, George W. Bush, and Barack Obama appeared together in an ad to encourage Americans to get the Covid-19 vaccine.
In a space of 60 seconds, former presidents say what they expect most once the pandemic ends.
Clinton, 74, says she wants “to get back to work and I want to be able to move.” Obama, 59, says he wants to be able to visit his mother-in-law, “hug her and see her on her birthday.” Bush, 74, talks about “going to opening day at the Texas Rangers stadium with a full stadium.”
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Carter, 96, says he got vaccinated to help end the pandemic “as soon as possible.”
The video features photos of former presidents and their spouses with upper arm syringes as they urge Americans to “roll up their sleeves and do their part” by getting vaccinated.
A separate 30-second advertisement was filmed hours after US President Joe Biden’s inauguration at Arlington National Cemetery. It features Bush, Obama and Clinton encouraging vaccines.
“The science is clear,” says Bush. “These vaccines will protect you and your loved ones from this dangerous and deadly disease.” Obama calls them “the first step in ending the pandemic and moving our country forward.”
Ad council
Former US President Barack Obama with Michelle Obama. About 10 percent of Americans are fully vaccinated as the Covid-19 inoculation effort gathers momentum.
Former President Donald Trump and his wife, Melania, do not appear in the campaign. Trump was still in office when the former presidents’ project began in December, according to the Ad Council, and did not attend President Joe Biden’s inauguration on January 20, when Obama, Bush and Clinton met in person to to film. A Trump adviser revealed last week that the Trumps were privately vaccinated before leaving the White House on Inauguration Day.
The ad campaign comes as the US supply of coronavirus vaccines continues to rise and public health experts worry that some Americans may choose not to get vaccinated, slowing the country’s path to “herd immunity” to the virus.
The “It’s Up to You” campaign encourages Americans to visit GetVaccineAnswers.org for information on vaccines.
The US Centers for Disease Control and Prevention is also involved in the education initiative.
