Gull lowers the price of gasoline by 20 cents



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Deal

Motorists can get a good deal on the pump for the next day. Photo / Getty Images

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Gasoline company Gull has launched a big promotion, slashing prices at the tank by 20 cents starting at 7 a.m. today.

The promotion will run until 12:00 on Friday afternoon.

The company says that all types of fuel will be included and that it is an effort to thank customers.

Gull constantly offers discounts on the price of gasoline as part of its strategy.

This has led to what AA called the “Seagull Effect,” a term used to describe the trend that causes overall gas prices to drop when Gull enters a neighborhood.

Increased competition from the discount retailer forces other service stations to respond or risk losing market share.

Gull keeps its costs low by having all of its service stations unmanned and choosing to pay at the pump.

Gull gas stations also rarely have a store on site.

This reduction in overhead allows the company to consistently offer lower prices.

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